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- **Strategic Shift to Marketing Efficiency**: Focused on contribution margin, reducing $17 million in costs with $50 million savings potential.
- **New Channels Growth**: Amazon/Walmart sales and 9 holiday pop-ups testing physical retail concepts.
- **Financial Challenges**: 11.1% revenue decline, gross margin pressure from tariffs and transportation.
- **Holiday Season Outlook**: Wholesale orders shifted to Q2, positioning for peak sales.
- **Tariff Risks**: Potential Colombia flower tariffs could increase industry-wide costs.
- **Physical Retail Expansion**: Testing brand awareness and profitability through pop-ups.
- **Cost Savings Initiatives**: $50 million over two years via operational efficiency.
- **Competitive Pressures**: Rising marketing costs due to competitor activity.
- **Tax Considerations**: Cumulative losses require valuation allowance.
- **Commodity Cost Stability**: Tariffs and transportation costs offsetting savings.
- **Q&A Highlights**: Early success in third-party marketplaces, holiday sales optimism.


**【CEO Summary Section】**
- Shifted focus to marketing contribution margin, resulting in early positive trends and $50 million in potential cost savings over two years.
- Expanded into third-party marketplaces (Amazon, Walmart) and launched 9 holiday pop-up stores to test physical retail concepts.
- Hired Chief Marketing and Growth Officer to drive customer-centric strategies and AI-driven growth.

**【CFO Financial Commentary】**
- Q1 2026 revenue decreased 11.1% to $340 million, with a 240bps gross margin decline due to sales deleveraging and tariffs.
- Adjusted EBITDA loss of $32.9 million, showing year-over-year improvement.
- Borrowed $110 million for holiday season, with plans to repay by Q2.
- Anticipates $50 million in cost savings through operational efficiency and marketing optimization.

**【Q&A Highlights】**
- Tariffs and fuel surcharges remain challenges, but early sales on Amazon/Walmart are positive.
- Holiday season expected to drive revenue growth, with wholesale orders shifting from Q1 to Q2.
- Colombia tariffs could impact industry-wide flower prices.
- Physical retail pop-ups testing brand awareness and profitability.
- Tax expense due to cumulative losses requiring valuation allowance.
- Commodity costs stable, with tariffs and transportation costs offsetting savings.
- Competitive pressures in consumer floral market increasing marketing spend inefficiencies.


1-800-FLOWERS.COM, Inc. (FLWS) Q1 2026 Earnings Call Transcript

Revenue

Sales and Services Revenue

Financing Services Revenue

Other Revenue

Cost of Revenue

Cost of Goods and Services

Cost of Financing Services

Other Cost

Gross Profit

Other Operating Income

Operating Expenses

Selling, General and Administrative Expenses

Selling and Marketing Expenses

General and Administrative Expenses

Research and Development Expenses

Loss on Bad Debts

Loss on Impairment of Other Assets

Loss on Disposal of Assets

Other Operating Expenses

Operating Income

Non-Operating Income (Loss)

Income (Loss) from Affiliates

Income (Loss) from Associates

Income (Loss) from Joint ventures

Gain (Loss) on Other Investment

Gain (Loss) on Change in Fair Value

Gain (Loss) on Foreign Currency Exchange

Other Non-Operating Income (Loss)

Net Interest Expense

Interest Expense

Interest Income

Pretax Income From Continuing Operations

Income Tax Expense

Current Income Tax

Deferred Income Tax

Income Tax Adjustments

Net Income from Continuing Operations

Income from Discontinued Operations

Other Items Before Net Income

Net Income

Net Income Attributable to Minority Interests

Net Income Attributable to Owners of the Company

Preferred Stock Dividends

Other Adjustments

Net Income Attributable to Common Stockholders

Other Comprehensive Income

Total Comprehensive Income

Total Comprehensive Income Attributable to Minority Interests

Total Comprehensive Income Attributable to Owners of the Company

Basic EPS

Basic EPS from Continuing Operations

Basic EPS from Discontinued Operations

Diluted EPS

Diluted EPS from Continuing Operations

Diluted EPS from Discontinued Operations

FLWS

FLWS fundamentals

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