GenAI to Boost India's IT Industry Productivity by Up to 45%, EY India Survey Shows

India's IT industry, a significant contributor to the country's economic growth, is set to witness a substantial boost in productivity, thanks to the adoption of Generative AI (GenAI). According to a recent survey by EY India, the IT industry could see productivity gains of up to 45% by leveraging GenAI technologies. This article explores the potential impact of GenAI on the Indian IT industry and the strategies that can help sustain these gains over time.



The Indian IT industry, with its vast pool of developers and high AI skill penetration, is well-positioned to capitalize on the productivity gains offered by GenAI. The industry's 60-65% adoption rate of AI, compared to the national average of 48%, is a testament to its readiness to embrace these transformative technologies. However, the current state of data readiness in Indian IT enterprises is a significant challenge that needs to be addressed to ensure the successful implementation of GenAI.

To address this challenge, Indian IT enterprises can employ several strategies, including data collection and management, data cleaning and preprocessing, data labeling, data collaboration, upskilling and reskilling, and pilot projects with iterative improvement. By implementing these strategies, enterprises can enhance their data readiness, paving the way for successful GenAI implementation and unlocking the productivity gains that GenAI promises.

The specific IT industry sectors and job roles expected to see the most significant productivity gains from GenAI adoption are call center management, software development, content development and distribution, customer services, and sales and marketing. To sustain these productivity gains over time, enterprises should focus on continuous training and upskilling, integration with existing systems, regular monitoring and optimization, encouraging innovation, and addressing the skill gap.

In conclusion, the adoption of Generative AI in India's IT industry holds immense potential for boosting productivity and driving economic growth. By addressing the challenges of data readiness and implementing the right strategies, Indian IT enterprises can unlock the full potential of GenAI and sustain these productivity gains over time. As the Indian IT industry continues to evolve, it is crucial to stay ahead of the curve and embrace the transformative power of AI to remain competitive in the global landscape.

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