Better Choice Completes SRx Health Merger, $8.8M Private Placement

Better Choice Company has announced the closing of its merger with SRx Health Solutions and completed an $8.8 million private placement. The company will issue 28.6 million shares of common stock and has priced the private placement above its last market closing price.

Better Choice Company, Inc. (NYSE American: BTTR) has announced the completion of its merger with SRx Health Solutions, Inc. and a subsequent $8.8 million private placement. The company will issue 28.6 million shares of common stock, positioning the merged entity as a significant player in the pet health and wellness market. The merger and private placement were finalized on April 30, 2025, with the new trading symbol 'SRXH' becoming effective on the same date [1].

The business combination between Better Choice and SRx Health Solutions will see the merged entity adopt the name SRx Health Solutions, Inc. and trade under the new ticker symbol 'SRXH' on the NYSE American stock market. The private placement, conducted under specific exemptions from registration under the Securities Act, involved the issuance of 28.6 million shares of common stock. This move is expected to strengthen the company's financial position and support its growth strategy [2].

SRx Health Solutions, Inc. is an integrated Canadian healthcare services provider that operates within the specialty healthcare industry. The SRx network extends across all ten Canadian provinces, making it one of the most accessible providers of comprehensive, integrated, and customized specialty healthcare services in the country. The merged entity aims to position itself as a leading global health and wellness company with a broadened focus on delivering products and solutions for pets, people, and families [1].

The merger and subsequent name change reflect a strategic shift for Better Choice Company, which previously focused on pet health products. The new entity will leverage the combined strengths of both companies to expand its market focus and deliver innovative, nutrition-based pet products. This aligns with current consumer trends towards pet humanization and health consciousness [2].

While the announcement confirms the successful execution of this corporate action, it lacks specific details about the financial terms of the business combination, expected synergies, or concrete strategic initiatives for the combined entity. The press release serves primarily as procedural confirmation of the completion of previously announced corporate changes rather than introducing new strategic information [1].

Current shareholders are not required to take any action regarding this transition, as the company maintains its listing on the NYSE American stock market. The continued listing provides operational continuity and ensures public market accessibility for the merged entity [1].

References:
[1] https://www.stocktitan.net/news/BTTR/better-choice-company-completes-name-change-to-s-rx-health-solutions-zn649r44aljo.html
[2] https://www.nasdaq.com/articles/better-choice-company-inc-completes-business-combination-srx-health-solutions-inc-and