Baozun (BZUN) Fundamental Analysis: Revenue, Earnings & Valuation

7.33 / 10

Outperform

Fundamentals rate Outperform with a 7.3/10 score. Profit‑MV and operating cycle are strong, inventory turnover and current asset efficiency are decent. However, equity multiplier and asset‑liability ratio are weak, indicating leverage risk. Overall fundamentals are satisfactory.

Analysis Checks(6/10)

Asset-liability ratio (%)

Value43.60

Score1/3

Weight-0.45%

1M Return-0.20%

Operating cycle

Value248.44

Score3/3

Weight17.03%

1M Return6.96%

Days sales outstanding

Value79.81

Score1/3

Weight-0.93%

1M Return-0.38%

Profit-MV

Value0.41

Score2/3

Weight-0.43%

1M Return-0.21%

Current assets turnover ratio

Value0.97

Score2/3

Weight5.71%

1M Return2.36%

Long-term debt to working capital ratio (%)

Value0.21

Score3/3

Weight11.33%

1M Return4.66%

Asset-MV

Value-0.48

Score3/3

Weight59.81%

1M Return19.10%

Equity multiplier (DuPont analysis %)

Value2.63

Score0/3

Weight-1.15%

1M Return-0.49%

Inventory turnover days

Value168.63

Score2/3

Weight8.84%

1M Return3.65%

Net profit / Total profit (%)

Value111.90

Score1/3

Weight0.24%

1M Return0.10%

Is BZUN undervalued or overvalued?

BZUN scores 7.33/10 on fundamentals and holds a Discounted valuation at present. Backed by its -3.61% ROE, -1.47% net margin, -5.21 P/E ratio, 0.19 P/B ratio, and 19.30% earnings growth, these metrics solidify its Outperform investment rating.