Kraken's Demerger: A Catalyst for AI-Driven Utility Infrastructure Leadership?
The proposed demerger of Octopus Energy Group's Kraken Technologies represents a bold strategic move to unlock the full potential of a platform positioned at the intersection of AI and utilities. Valued at £10.25 billion ($14 billion), Kraken's separation from its parent company aims to capitalize on a global shift toward smarter, data-driven infrastructure. For investors, this is more than a corporate restructuring—it's a bet on the future of energy, water, and telecoms systems in an increasingly digitized world.
The Scalability of AI-Driven Infrastructure
Kraken's cloud-based operating system processes 15 billion data points daily, optimizing energy distribution, smart devices, and customer interactions. Its AI platform has already streamlined operations for 70 million global accounts, with a target to reach 100 million by 2027. A standout example is its partnership with Good Energy, which reduced customer service calls by 32% and cut billing resolution time by 50% after migrating to Kraken's system.
This scalability is underpinned by Kraken's ability to license its technology to industry leaders. Partners include EDF Energy, Tokyo Gas, and National GridNGG-- in the U.S., which now uses Kraken to serve 6.5 million customers. The platform's modular design allows utilities to adopt specific modules—such as billing, metering, or renewable integration—without overhauling entire systems.
Key data points: Kraken's valuation has nearly doubled since its Series B round in 2019, while global AI infrastructure investment reached $200 billion in 2024 (IDC).
Removing Cross-Competitive Risks: A Strategic Masterstroke
Until now, Kraken's role as a subsidiary of Octopus Energy Group posed a conflict of interest. Partners such as Thames Water and National Grid were hesitant to adopt its technology while it remained under a company that also competes as an energy supplier. The demerger eliminates this tension, enabling Kraken to operate as a neutral, third-party tech provider.
This structural shift is already bearing fruit. Kraken has formed a consortium to bid for Thames Water, a $5 billion privatization opportunity, and expanded its U.S. footprint through National Grid. The sale of up to 20% of Kraken to external investors—managed by Citi and Goldman Sachs—will further validate its valuation, while freeing Octopus Energy to focus on its core 7.5 million UK customer base.
Risks: Tech Giants and Regulatory Headwinds
The stakes are high. Kraken faces competition from tech giants like MicrosoftMSFT-- and AmazonAMZN--, which are aggressively expanding into energy management and smart cities. Microsoft's partnership with ShellSHEL-- to build digital oil fields, for instance, mirrors Kraken's AI-driven approach. Meanwhile, startups like Opus Energy and Limejump are nibbling at the edges of its market.
Regulatory hurdles also loom large. In regulated sectors like water utilities, Kraken must navigate stringent oversight. Data privacy laws, such as the EU's GDPR, could complicate its global ambitions, particularly in regions like Southeast Asia where it plans aggressive expansion.
The Investment Case: Monitor Stake Sales and U.S. Momentum
Kraken's success hinges on two critical milestones: the outcome of its 20% stake sale and its penetration of high-growth markets like the U.S. If the stake sale achieves its $14 billion target, it will signal investor confidence in Kraken's AI-first model. Conversely, a discounted valuation could delay its IPO plans.
Investors should also watch Kraken's progress in the U.S., where National Grid's 6.5 million customers represent a beachhead into the world's largest energy market. A successful U.S. rollout could validate Kraken's “land-and-expand” strategy, driving partnerships with utilities serving over 100 million accounts.
Despite market softness, Kraken's revenue grew 19% YoY, underscoring its operational resilience.
Conclusion: A Must-Watch Play on the Energy Transition
Kraken's demerger positions it as a pivotal player in the $2.4 trillion global energy infrastructure market (BNEF). Its AI-driven platform addresses a critical pain point—integrating renewables, smart grids, and legacy systems—while benefiting from the energy transition's tailwinds.
For investors, the entry point will be determined by the stake sale outcome and U.S. market traction. While risks like tech competition and regulation remain, Kraken's valuation upside—potentially tripling Octopus Group's worth—makes it a compelling long-term bet. Monitor these catalysts closely: this could be the decade's most underappreciated infrastructure story.
Investment thesis: Consider a staged allocation into Kraken post-stake sale, with a focus on U.S. expansion milestones. Avoid if regulatory headwinds delay its IPO timeline.

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