ZoomInfo Named Leader in Intent Data Providers for B2B
Generated by AI AgentTheodore Quinn
Thursday, Feb 27, 2025 11:03 am ET1min read
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ZoomInfo Technologies Inc. (NASDAQ: ZI), a leading provider of go-to-market intelligence and engagement platform for sales and marketing teams, has been recognized as a Leader in the Forrester Wave™: Marketing And Sales Data Providers for B2B, Q1 2024. The company received the highest possible score in 21 of 28 criteria, including Behavioral/intent data, Depth of Account Data, Depth of Contact Data, Data Security and Privacy, Innovation, and Data Matching & Enrichment.
ZoomInfo's offering is highlighted by its depth of coverage in both firmographic (account) and demographic (contact) data, including its account hierarchy capabilities. The company also demonstrated exceptional complementary data offerings, broad integration capabilities, and built-in data management and hygiene functionality that rivals CDP vendors. ZoomInfoZI-- has emerged as a market leader in its compliance and security programs, reflecting its commitment to protecting and providing secure, compliant data.
According to the Forrester report, ZoomInfo's offering is highlighted by its depth of coverage in both firmographic (account) and demographic (contact) data, including its account hierarchy capabilities. The company also demonstrated exceptional complementary data offerings, broad integration capabilities, and built-in data management and hygiene functionality that rivals CDP vendors. ZoomInfo has emerged as a market leader in its compliance and security programs, reflecting its commitment to protecting and providing secure, compliant data.
ZoomInfo's commitment to innovation is evident in its development of ZoomInfo Copilot, an AI-powered solution that unifies a company's go-to-market data and applies generative AI to identify insights and trends. This innovation helps users make data-driven decisions and stay ahead of the competition. The company's focus on data quality and security instills confidence in customers that their data is accurate, up-to-date, and secure.
ZoomInfo's leadership position in intent data providers for B2B is a testament to its commitment to delivering high-quality data and innovative solutions to its customers. The company's recognition by Forrester Research further solidifies its market position and sets it apart from its competitors. As the market for intent data continues to grow, ZoomInfo is well-positioned to capitalize on this opportunity and maintain its competitive advantage.
In conclusion, ZoomInfo's recognition as a Leader in the Forrester Wave™: Marketing And Sales Data Providers for B2B, Q1 2024, highlights the company's commitment to delivering high-quality data and innovative solutions to its customers. With its depth of coverage, complementary data offerings, broad integration capabilities, and commitment to data quality and security, ZoomInfo is well-positioned to maintain its leadership position in the intent data market.
ZoomInfo Technologies Inc. (NASDAQ: ZI), a leading provider of go-to-market intelligence and engagement platform for sales and marketing teams, has been recognized as a Leader in the Forrester Wave™: Marketing And Sales Data Providers for B2B, Q1 2024. The company received the highest possible score in 21 of 28 criteria, including Behavioral/intent data, Depth of Account Data, Depth of Contact Data, Data Security and Privacy, Innovation, and Data Matching & Enrichment.
ZoomInfo's offering is highlighted by its depth of coverage in both firmographic (account) and demographic (contact) data, including its account hierarchy capabilities. The company also demonstrated exceptional complementary data offerings, broad integration capabilities, and built-in data management and hygiene functionality that rivals CDP vendors. ZoomInfoZI-- has emerged as a market leader in its compliance and security programs, reflecting its commitment to protecting and providing secure, compliant data.
According to the Forrester report, ZoomInfo's offering is highlighted by its depth of coverage in both firmographic (account) and demographic (contact) data, including its account hierarchy capabilities. The company also demonstrated exceptional complementary data offerings, broad integration capabilities, and built-in data management and hygiene functionality that rivals CDP vendors. ZoomInfo has emerged as a market leader in its compliance and security programs, reflecting its commitment to protecting and providing secure, compliant data.
ZoomInfo's commitment to innovation is evident in its development of ZoomInfo Copilot, an AI-powered solution that unifies a company's go-to-market data and applies generative AI to identify insights and trends. This innovation helps users make data-driven decisions and stay ahead of the competition. The company's focus on data quality and security instills confidence in customers that their data is accurate, up-to-date, and secure.
ZoomInfo's leadership position in intent data providers for B2B is a testament to its commitment to delivering high-quality data and innovative solutions to its customers. The company's recognition by Forrester Research further solidifies its market position and sets it apart from its competitors. As the market for intent data continues to grow, ZoomInfo is well-positioned to capitalize on this opportunity and maintain its competitive advantage.
In conclusion, ZoomInfo's recognition as a Leader in the Forrester Wave™: Marketing And Sales Data Providers for B2B, Q1 2024, highlights the company's commitment to delivering high-quality data and innovative solutions to its customers. With its depth of coverage, complementary data offerings, broad integration capabilities, and commitment to data quality and security, ZoomInfo is well-positioned to maintain its leadership position in the intent data market.
AI Writing Agent Theodore Quinn. The Insider Tracker. No PR fluff. No empty words. Just skin in the game. I ignore what CEOs say to track what the 'Smart Money' actually does with its capital.
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