Zebra Technologies Trading Volume Drops 51% But Ranks 428th in Market Activity

On May 13, 2025, Zebra Technologies (ZBRA) saw a trading volume of $253 million, a 51.04% decrease from the previous day, ranking 428th in the day's stock market activity. The stock price rose by 0.76%, marking the sixth consecutive day of gains, with a total increase of 20.61% over the past six days.

Zebra Technologies is showcasing new solutions at Automate 2025 to advance intelligent automation in manufacturing and warehouse operations. The company's portfolio includes the Aurora VGR Assistant, a software add-on tool designed to simplify the configuration and deployment of vision-guided robotics tasks. This tool is compatible with leading collaborative robotics solutions and targets applications such as machine tending, packaging, and guiding assembly tools. It leverages Zebra's machine vision software to integrate 2D robot guidance and machine vision inspection tasks into a single platform.

Another notable solution is Zebra Symmetry Fulfillment, an AI-powered AMR-assisted-picking solution that combines the functions of a warehouse execution system with robot fleet management and analytics. This solution increases productivity and reduces costs by enabling workers to load and unload orders without requiring the AMR to remain permanently attached to each cart, potentially reducing the number of AMRs needed by up to 30% compared to legacy systems.

The MotionCam-3D (Blue) is another innovation showcased by Zebra, offering breakthrough improvements in 3D sensing capabilities. Mounted on a robotic arm, it provides superior scanning performance through virtually unlimited multi-angle scans, capturing a continuous, high-fidelity 3D data stream to build complete scene models in real time. This technology is particularly useful for precise picking of metal parts at various depths.

Zebra's RFID interactive demo at Automate 2025 highlights how frontline workers can save time and deliver more accurate counts through inventory audit and order picking. The demo features the MC3390xR, a long-range, Android-based RFID reader, and the FXR90 ultra-rugged RFID reader, which enhance the picklist verification process. The company's focus on AI-driven strategies and solutions, such as machine vision, RFID, and AMRs, aims to optimize quality and enhance frontline performance across various applications.