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YZi Labs, a global investment firm with a substantial portfolio across web3, AI, and biotech, has announced its support for 10X Capital’s latest venture: the launch of the
Treasury Company. This new U.S.-based firm is set to focus on BNB asset accumulation and ecosystem support, with aspirations to list on a major U.S. stock exchange. The BNB Treasury Company aims to offer institutional and retail investors direct exposure to BNB (Binance Coin) through a transparent, professionally managed treasury platform.Ella Zhang, Head of YZi Labs, emphasized the strategic importance of this initiative, stating, “BNB Chain is one of the most widely adopted blockchain ecosystems. BNB is the gas, the glue, and the governance layer for a scalable, decentralized future. By supporting this initiative, we aim to combine the strengths of the BNB ecosystem with 10X Capital’s institutional asset management and capital markets expertise.”
Hans Thomas, Founder & CEO of 10X Capital, added, “In line with our thesis on the unique ability of U.S.-listed treasury companies to provide investors with access to digital assets opportunities globally, we believe the time is right for a well-capitalized, institutionally managed, treasury company to emerge as a gateway between U.S. investors and decentralized innovation on BNB Chain.”
This move reflects the growing momentum behind publicly listed
treasury companies, as institutional investors seek diversified exposure to blockchain ecosystems like BNB Chain. The collaboration between YZi Labs and 10X Capital signifies a strategic effort to establish a robust presence in the U.S. market, offering a transparent and compliant platform for digital asset management. This initiative is expected to attract institutional investors who are increasingly looking for regulated and secure avenues to invest in digital assets.The BNB Treasury Company is intended to pursue a public listing on a major U.S. stock exchange, which would further legitimize the digital asset market and provide liquidity for investors. This move aligns with the broader trend of digital asset companies seeking to integrate with traditional financial markets, thereby enhancing their credibility and accessibility.
The launch of the BNB Treasury Company underscores the growing interest and investment in the digital asset sector. With the backing of prominent figures like Changpeng Zhao and the expertise of 10X Capital, the new entity is poised to play a significant role in shaping the future of digital asset management. The focus on regulatory compliance and institutional investment highlights the maturing nature of the digital asset market, which is increasingly attracting mainstream attention and participation.

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