Yum China Outsmarts Slowing Economy with Emotional Hooks and Low Prices
ByAinvest
Monday, Nov 10, 2025 11:46 am ET1min read
YUMC--
Yum China is outsmarting a slowing economy in China with a strategy that focuses on emotional hooks and low prices. CEO Joey Wat credits the resilience to a strategy anchored in affordable but meaningful products and services, such as spicy chicken burgers and Lunar New Year coffee collabs. The company is also automating faster than expected, using AI to screen and hire part-timers and scout store locations. Wat is focusing on second-tier cities and prioritizing employee satisfaction, offering full family health insurance to managers.
Stay ahead of the market.
Get curated U.S. market news, insights and key dates delivered to your inbox.
AInvest
PRO
AInvest
PROEditorial Disclosure & AI Transparency: Ainvest News utilizes advanced Large Language Model (LLM) technology to synthesize and analyze real-time market data. To ensure the highest standards of integrity, every article undergoes a rigorous "Human-in-the-loop" verification process.
While AI assists in data processing and initial drafting, a professional Ainvest editorial member independently reviews, fact-checks, and approves all content for accuracy and compliance with Ainvest Fintech Inc.’s editorial standards. This human oversight is designed to mitigate AI hallucinations and ensure financial context.
Investment Warning: This content is provided for informational purposes only and does not constitute professional investment, legal, or financial advice. Markets involve inherent risks. Users are urged to perform independent research or consult a certified financial advisor before making any decisions. Ainvest Fintech Inc. disclaims all liability for actions taken based on this information. Found an error?Report an Issue
ABOUT US
Our StoryNews AuthorsKnowledge BasePrivacy PolicyTerm of UseThird Party Brokerage DisclaimerAIME Terms of UseAInvest AI Risk DisclosuresCareersCONTACT US
Email: support@ainvest.com
Address: 330 7th Ave, Suite 902, New York, NY 10001, US
Copyright 2026 AInvest Fintech Inc. All rights reserved.
Comments
No comments yet