XRP News Today: XRP Store-of-Value Momentum Gains Post-SEC Ruling, Institutional ETFs Drive 500% Price Projection

Financial analyst Zach Rector has posited that XRP could transition into a primary store of value for investors following the conclusion of the current cryptocurrency market cycle. In a July 2025 post on X, Rector argued that as the market nears its next peak, capital may shift toward XRP to preserve gains. While Bitcoin remains the dominant digital asset for wealth preservation due to its scarcity and inflation resistance, Rector anticipates XRP’s growing recognition in this role, particularly as other assets reach cycle highs and market participants seek stable alternatives [1].

The argument for XRP’s potential as a store of value hinges on several factors. A pivotal development was the U.S. District Court ruling in the Ripple v. SEC case, where Judge Analisa Torres declared XRP not a security, distinguishing it from many other digital assets grappling with regulatory uncertainty. This legal clarity, combined with XRP’s capped supply of 100 billion tokens—40% of which are locked in escrow—creates a scarcity profile aligned with traditional store-of-value assets. Institutional interest in XRP is also expanding, with firms such as Bitwise and Franklin Templeton reportedly awaiting regulatory approvals to launch XRP-based ETFs. Additionally, Nasdaq-listed companies like VivoPower International and Webus have announced plans to hold XRP as a long-term asset, signaling growing corporate confidence in its utility [1].

Rector’s forecast for XRP includes a potential surge to $20–$30, representing a 500%+ increase from its recent $3.16 price. This projection is tied to the asset’s ability to sustain regulatory favor, institutional adoption, and its role as a hedge against volatility in the broader crypto market. “As XRP gains utility, regulatory assurance, and institutional backing, its perception could shift,” Rector noted, emphasizing that these trends may solidify its position as a legitimate alternative for securing profits post-cycle peak [1].

The expert’s commentary reflects a broader market sentiment shift. While Bitcoin’s dominance as a store of value remains unchallenged, XRP’s unique positioning—shaped by its legal clarity and corporate adoption—positions it as a potential contender. However, the timeline for this transition depends on regulatory developments and market dynamics. Analysts caution that while the forecast reflects optimistic assumptions, actual outcomes may vary based on evolving conditions.

Source:

[1] [Expert Says Many “Will Look to XRP As a Store of Value”. Here’s when](https://timestabloid.com/expert-says-many-will-look-to-xrp-as-a-store-of-value-heres-when/)

[2] [XRP Gains Store of Value Momentum as SEC Ruling and ...](https://www.ainvest.com/news/xrp-news-today-xrp-gains-store-momentum-sec-ruling-etf-interest-drive-500-price-projection-2507/)