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Ripple President Monica Long has declared that "the best is yet to come" for
, signaling renewed as the company finalizes its landmark acquisition of Hidden Road, rebranded as Ripple Prime. The deal, valued at $1.25 billion, positions Ripple as the first crypto-native firm to own a global multi-asset prime brokerage, merging Hidden Road's institutional finance expertise with Ripple's blockchain infrastructure, according to a . This integration is expected to supercharge XRP and RLUSD utility, with Ripple Prime already tripling in business volume since the acquisition's announcement, as noted in a .The acquisition enables Ripple Prime to offer institutional clients advanced clearing, brokerage, and financing services across foreign exchange, digital assets, derivatives, and fixed income markets, according to Coinotag. Notably, XRP and RLUSD are now integrated as collateral options for prime brokerage products, enhancing liquidity and reducing settlement costs for derivatives trading, the CryptoRank article adds. Ripple executives anticipate a surge in RLUSD adoption, with select derivatives clients already opting to hold balances in the stablecoin, as reported by a
.
Monica Long emphasized the strategic synergy between Ripple's existing offerings—such as cross-border payments, crypto custody, and stablecoin solutions—and Ripple Prime's institutional services, per Coinotag. "The opportunities now available to Ripple Prime are expansive," she tweeted, highlighting the potential for XRP and RLUSD to drive innovation in collateralized lending and asset financing, a U.Today piece noted. The move aligns with Ripple's broader strategy to bridge traditional finance and crypto, with Ripple Prime now serving over 300 institutional clients, according to a
.Market reactions have been mixed. While XRP's price dipped below $2.5 in October amid regulatory uncertainties and whale selling, recent developments—including a potential Nasdaq listing for Evernorth, a $1 billion XRP-focused treasury firm—have reignited bullish sentiment, as reported in a
. Analysts at Perplexity AI predict XRP could reach $6 by year-end, driven by ETF speculation and favorable regulatory shifts following the SEC's resolution of its long-standing legal dispute with Ripple, according to a .RLUSD, Ripple's U.S. dollar-backed stablecoin, has also gained traction, climbing to the 74th largest cryptocurrency by market capitalization ($898 million) and surpassing Optimism (OP) in value, as detailed in a
. Its adoption is bolstered by partnerships with institutions like DBS and Franklin Templeton, as well as regulatory validations from firms like Deloitte, Coinotag notes.Despite short-term volatility, the acquisition underscores a pivotal shift in institutional crypto adoption. By migrating post-trade clearing to the XRP Ledger, Ripple Prime is demonstrating blockchain's efficiency in high-volume financial operations, as reported by CryptoRank. This operational shift, coupled with Ripple's expanding ecosystem, could redefine XRP's role from a speculative asset to a utility-driven cornerstone of institutional markets, the BitJournal article suggests.
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