XRP News Today: XRP Loses $20 Billion After SEC Halts ETF Approval, Price Drops 10% in 24 Hours

The XRP market has experienced a dramatic $20 billion drop in value within 24 hours following the U.S. Securities and Exchange Commission’s abrupt reversal on a proposed cryptocurrency ETF, sparking widespread panic selling and exacerbating broader crypto market instability. At press time, the token’s market capitalization fell from $208.77 billion to $190.4 billion, while its price plummeted over 10% to a low of $2.99 on July 24, 2025, marking its steepest daily decline since April [1][2][4]. The sudden regulatory uncertainty led to $112.87 million in XRP-related liquidations, with $105.84 million attributed to long positions, as traders scrambled to exit volatile positions [5].

The SEC’s decision to halt approval of the ETF—initially speculated to include XRP—just hours after a tentative greenlight triggered immediate market turbulence. Analysts speculated the reversal reflected either heightened regulatory scrutiny or a strategic delay to avoid legal challenges, though no official reasoning was provided. This ambiguity forced investors to liquidate riskier assets, further depressing XRP’s value amid broader declines in Ethereum and other cryptocurrencies [3][6]. The token’s price had surged 85% over 30 days due to bullish sentiment and ETF optimism, but the reversal erased much of that momentum [8].

The fallout highlights the precarious interplay between regulatory decisions and crypto market dynamics. While analysts had previously forecasted price targets of $5–$10 for XRP based on whale accumulation patterns and ETF expectations, the SEC’s intervention has disrupted these projections [8]. Whale activity below $3.00 suggests potential for a rebound, yet immediate-term uncertainty persists. The incident also underscores how concentrated regulatory power can disproportionately impact specific assets, particularly those with unresolved legal status [1][5].

The broader implications for the crypto sector are significant. Delays in ETF approvals and evolving regulatory frameworks may push investors toward more established assets like Bitcoin, which have clearer compliance pathways. XRP’s volatility, however, illustrates how regulatory ambiguity can deter institutional participation and amplify retail investor risk. As the SEC faces growing criticism for its inconsistent approach to crypto regulation, calls for clearer guidelines to mitigate abrupt market shocks are likely to intensify [6].

The event serves as a cautionary tale for the sector’s reliance on regulatory clarity. While XRP’s price action reflects immediate bearish pressure, long-term outcomes may depend on whether the SEC adopts a more transparent and consistent framework. For now, the market remains in a state of flux, with XRP and similar assets vulnerable to further swings as regulatory signals remain unpredictable [1].

Source:

[1] [XRP Sheds $20 Billion After SEC ETF Reversal](https://partner.cryptopolitan.com/xrp-loses-20-billion-in-24-hours-after-secs-surprise-etf-move/)

[2] [XRP wipes out massive $20 billion in a day after bizarre...](https://www.reddit.com/r/CryptoCurrency/comments/1m8jfth/xrp_wipes_out_massive_20_billion_in_a_day_after/)

[3] [XRP Dogecoin Drop 10% as Solana Falls 7.87% Amid...](https://www.ainvest.com/news/xrp-news-today-xrp-dogecoin-drop-10-solana-falls-7-87-heavy-liquidations-sec-delays-2507/)

[4] [$XRP price just crashed 10%; Here's why](https://www.binance.com/en/square/post/27375493408882)

[5] [XRP price prediction: Today's 10% crash shakes investors...](https://m.economictimes.com/news/international/us/xrp-price-prediction-todays-10-crash-shakes-investors-is-something-bigger-unfolding-beneath-the-surface-heres-what-ripples-ceo-urgently-warns/articleshow/122882497.cms)

[6] [XRP price tanks as SEC halts ETF approval...](https://www.newsbreak.com/news/4132****62396-xrp-price-tanks-as-sec-halts-etf-approval-motives-questioned)

[7] [Why Is XRP Going Down? SEC Halts Bitwise ETF—Will...](https://blockchainmagazine.net/why-is-xrp-going-down-sec-halts-bitwise-etf-will-xrp-bounce-or-bleed-more/)

[8] [XRP surges 85% in 30 days as influencer predicts $4 in 72...](https://www.ainvest.com/news/xrp-news-today-xrp-surges-85-30-days-influencer-predicts-4-72-hours-sec-delays-2507/)