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The cryptocurrency market is abuzz with anticipation as
approaches a potential milestone: the launch of its first U.S. spot exchange-traded fund (ETF). With regulatory hurdles easing and institutional infrastructure expanding, XRP is poised to enter the mainstream investment arena, mirroring the success of recent (SOL) ETFs.
Bitwise and Grayscale have taken an unconventional approach, moving forward with their XRP ETFs without waiting for explicit approval from the U.S. Securities and Exchange Commission (SEC). Both firms cited new regulatory rules that allow ETFs to become effective automatically after 20 days if they meet listing standards, according to a
. Bitwise's proposed XRP ETF carries a 0.34% management fee, while Grayscale's offering for XRP and (DOGE) charges 0.35%. This strategy mirrors Grayscale's recent Solana ETF launch, which generated $56 million in inflows on its first day, according to a .The SEC's limited capacity to review filings—due to a government shutdown—has further accelerated the process. Canary Capital has set a November 13 launch date for its XRP ETF by removing a delay clause from its filing, as noted in a
, triggering an automatic 20-day countdown under Section 8(a) of the Securities Act of 1933, according to . Analysts like Nate Geraci of ETF Store predict the first XRP ETFs could debut within two weeks, marking a potential turning point for crypto regulation.
Parallel to ETF developments, Ripple is expanding its U.S. services to cater to institutional investors. The company launched Ripple Prime, a digital asset spot prime brokerage, enabling over-the-counter (OTC) trading of XRP and its stablecoin RLUSD, according to a
. This platform, built on Ripple's acquisition of Hidden Road, offers cross-margining and financing options, integrating crypto with traditional financial instruments like swaps and futures, as detailed in a . RLUSD recently surpassed a $1 billion market cap, noted by , signaling growing institutional confidence in stablecoins for settlement and liquidity management.
The success of the Bitwise Solana Staking ETF—posting the highest first-day trading volume of $55.4 million in 2025—has bolstered optimism for XRP ETFs. Bloomberg analyst Eric Balchunas noted that U.S. ETF assets have surged to $13 trillion, with crypto ETFs capitalizing on regulatory ambiguity. Experts predict XRP ETFs could attract billions in inflows, with Geraci suggesting demand is "severely underestimated," according to
. XRP's Q3 performance, including a 27.2% price gain to $2.85 and a 215% surge in real-world asset (RWA) tokenization on the XRP Ledger, further supports its institutional appeal.
Despite the momentum, challenges remain. The REX-Osprey XRP ETF (XRPR) has already raised $106 million, but final approvals from Nasdaq and the SEC could delay broader launches. Zach Rector, a prominent crypto analyst, emphasized that while the November 13 timeline is "100% certain" for Canary and Bitwise, regulatory interference could still disrupt the process.
The convergence of regulatory flexibility, institutional infrastructure, and market demand positions XRP for a significant breakthrough. As Ripple expands its U.S. services and ETF providers race to list products, XRP's integration into traditional finance could redefine its role in global payments and institutional portfolios. With RLUSD's growth and XRP's RWA momentum, the asset appears well-positioned to capitalize on the evolving crypto landscape.
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