XRP News Today: XRP ETFs Gain Steam as SEC Showdown Threatens Institutional Momentum

The XRP market is experiencing a surge in institutional interest as newly launched exchange-traded funds (ETFs) absorb significant token volumes, fueling speculation about potential price targets. Two XRP ETFs-Grayscale's GXRP and Franklin Templeton's XRPZ-generated over $130 million in inflows on their debut on Nov. 24, pushing total assets under management (AUM) for XRP ETFs above $628 million. This rapid adoption outpaced the initial inflows of Solana's ETF and occurred amid broader Bitcoin outflows, highlighting XRP's growing appeal as a regulated investment vehicle. With four XRP ETFs now live, including Canary Capital's XRPC and Bitwise's XRP ETF, the market is testing whether sustained inflows can drive structural price recovery.

Analysts are increasingly bullish on XRP's short- and medium-term prospects. Market commentator Meme Whale recently set price targets of $5 and $10 by April 2026, citing XRP's historical volatility and recent performance. A 129% gain to reach $5 and a 358% increase to $10 from current levels would require a repeat of XRP's past explosive rallies, such as the 580% surge during the Trump-led market boom in late 2024. Technical indicators support this optimism: XRP has formed a bullish flag pattern on the four-hour chart, with a potential breakout targeting $2.35–$2.45. However, the asset remains below key exponential moving averages (EMAs), suggesting a technically bearish trend persists until it reclaims the $2.20 resistance level.

The ETF-driven demand is reshaping XRP's liquidity profile. Inflows have tightened circulating supply, with nearly 80 million tokens absorbed in a single day. This mirrors Bitcoin's ETF trajectory, where $62.25 billion in inflows between January 2024 and October 2025 contributed to a 46X market-cap multiplier. Applying similar logic to XRP, market analyst Zach Rector projected that $5 billion in inflows could push the price to $6, while $50 billion might lift it to $43, assuming multipliers of 50X or higher. Given XRP's smaller market cap, even modest inflows could amplify price movements, making it a high-leverage asset for capital inflows.

Regulatory clarity is a critical catalyst. Franklin Templeton's XRP ETF received NYSE Arca approval on Nov. 21, 2025, joining Grayscale's trust-to-ETF conversion and other products like Bitwise's XRPC. These developments align with the EU's Markets in Crypto-Assets Regulation (MiCA), which could further legitimize XRP as a tradable asset class. However, the SEC's ongoing legal battle with Ripple Labs remains a wildcard. While the ETF approvals suggest growing institutional confidence, any adverse regulatory outcome could disrupt momentum.

Despite the bullish case, risks persist. XRP's price remains below the 50-day EMA, and whale activity could exacerbate volatility. Additionally, while ETFs have drawn $164 million in daily inflows over seven consecutive days, sustaining this pace will be key to achieving long-term price stability. Critics note that XRP's market cap-$135 billion-is still a fraction of Bitcoin's $1.16 trillion, implying that even a 5% ETF allocation would require $6.75 billion in inflows to match Ethereum's ETF scale.

As the market braces for 21Shares' upcoming XRP ETF launch on Nov. 29, the focus remains on whether institutional adoption can replicate Bitcoin's ETF success. With XRP ETFs now accounting for 0.46% of the coin's market cap, the asset is at a pivotal juncture. Whether it reaches $5, $10, or even $40 will depend on the interplay of regulatory outcomes, sustained inflows, and macroeconomic conditions. For now, the XRP narrative is one of cautious optimism.