XRP News Today: VivoPower's XRP Play: Betting Big on Institutional DeFi's Future
VivoPower, a publicly traded company backed by Saudi royal investment, has launched a significant XRPXRP-- treasury strategy aimed at expanding its blockchain operations. The firm recently secured $121 million in funding to deploy $100 million into XRP, positioning itself as a key player in institutional DeFi yield and institutional-grade custody of digital assets. The XRP acquisition includes 211 million tokens at a discount, which the company plans to integrate into yield-generating mechanisms on the Flare network [1]. Additionally, the company is enhancing its XRP exposure by acquiring Ripple shares, further diversifying its digital assetDAAQ-- portfolio [2].
The treasury strategy is part of a broader effort to establish VivoPowerVVPR-- as a publicly traded company focused on digital assets, with XRP at the center of its financial operations. The company has partnered with BitGo and Crypto.com to manage the custodial and institutional aspects of its XRP treasury, ensuring secure and scalable infrastructure [3]. These moves reflect growing institutional interest in XRP, particularly in the context of decentralized finance (DeFi) applications and cross-border payment solutions. The firm also plans to issue Ripple USD (RLUSD), a stablecoin, to support its treasury operations and expand its exposure to institutional-grade digital assets [4].
Market analysts have noted that the strategic deployment of XRP by VivoPower could set new benchmarks for institutional-grade digital asset management. The firm’s dual-asset approach—leveraging both XRP and Ripple shares—has drawn attention for its potential to unlock value through yield-generating mechanisms. By deploying XRP on the Flare network, VivoPower aims to leverage DeFi protocols to generate returns for its shareholders, a model that could influence broader adoption of institutional-grade blockchain-based assets [5]. The firm’s CEO has highlighted the role of an "XRP Army," a growing community of institutional and retail investors, in supporting the firm’s treasury strategy [6].
Despite the positive developments, XRP’s price has remained relatively flat following the announcement of VivoPower’s $121 million raise, indicating that the market is still assessing the long-term implications of such a large-scale institutional XRP deployment. However, the firm remains confident in its ability to generate value through yield-bearing mechanisms and has emphasized its commitment to expanding XRP’s utility in traditional and digital financial ecosystems [7]. The company is also exploring additional avenues to enhance shareholder value, including strategic partnerships with other blockchain platforms and exploring opportunities in the global digital asset market [8].
The investment by VivoPower is part of a broader trend in the crypto industry, where institutional investors are increasingly allocating capital to XRP and other digital assets with strong utility and deflationary characteristics. The company’s strategy aligns with broader industry trends, including the rise of institutional DeFi and the increasing adoption of blockchain technology in traditional business models. As VivoPower continues to execute its treasury expansion, it is expected to contribute to the growing legitimacy of XRP as an institutional asset, potentially influencing its adoption in mainstream financial markets.
Source:
[1] Coindesk (https://coindesk.com)
[2] Cointelegraph (https://cointelegraph.com)
[3] TokenPost (https://tokenpost.io)
[4] BitcoinBTC--.com (https://bitcoin.com)
[5] Cryptonews (https://cryptonews.com)
[6] Bitcoinist (https://bitcoinist.com)
[7] Coinotag (https://coinotag.com)
[8] Coinpedia (https://coinpedia.org)

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