XRP News Today: Ripple's Prime Brokerage Push Boosts XRP Institutional Demand

XRP, the fifth-largest cryptocurrency by market capitalization, has shown resilience above the $2.60 level amid a mixed market environment, with buyers maintaining upward momentum as traders await pivotal U.S. inflation data. The token, which recently consolidated between $2.30 and $2.55, faces key resistance at $2.60 and support near $2.25–$2.30. Analysts suggest that the upcoming CPI report could determine XRP's next move, with a softer-than-expected reading potentially boosting the asset toward $2.75–$2.85, while a hotter reading could test lower support levels, according to a Crypto.news analysis.

Ripple's strategic expansion is another catalyst for optimism. The company's $1.25 billion acquisition of Hidden Road, rebranded as Ripple Prime, marks a significant step in institutional adoption. The integration of Ripple's U.S. dollar-backed stablecoin, RLUSD, into Hidden Road's brokerage services and the migration of post-trade operations onto the XRP Ledger (XRPL) aim to reduce costs and streamline settlement processes. This move positions Ripple as the first crypto-focused firm to own a global multi-asset prime brokerage, potentially boosting demand for XRP, according to a ZyCrypto report.

Institutional demand for XRP is further underscored by Evernorth Holdings, a Ripple-backed treasury firm, which now holds 261 million XRP (worth $639.45 million). Evernorth's plans to go public via a SPAC merger in Q1 2026 could create the world's largest publicly traded XRP treasury, amplifying institutional interest. Ripple co-founder Chris Larsen has already fulfilled his 50 million XRP commitment to the deal, signaling confidence in the token's long-term value, as reported by Yahoo Finance.

Technical indicators also hint at bullish potential. XRP's price above $2.45 is supported by a positive MACD crossover and a Relative Strength Index (RSI) near 44, suggesting easing bearish momentum. Traders are watching for a daily close above $2.50 to validate the uptrend, with key milestones at the 200-day EMA ($2.61) and 50-day EMA ($2.69), according to an FXStreet forecast. However, caution persists due to broader market volatility and delayed spot XRP ETF approvals, which have dampened investor enthusiasm, the Finbold report notes.

Despite these positives, XRP has faced headwinds. A 15% monthly decline—far steeper than Bitcoin's 1% drop—has raised questions about its correlation with BTC and heightened sensitivity to market corrections. Recent liquidations, including an $8.13 million wipeout in four hours, highlight the token's vulnerability to profit-taking and regulatory uncertainty, as noted by TradingView. Additionally, Ripple's monthly escrow unlocks of 1 billion XRP could exacerbate selling pressure if not offset by sustained demand, the Finbold report adds.

Looking ahead, analysts remain divided. While some predict XRP could target $7–$15 if bullish momentum continues, others warn of near-term consolidation. The token's path to $15 would require a market cap expansion to $900 billion, placing it among Bitcoin and Ethereum's dominance. However, this hinges on regulatory clarity, stable macroeconomic conditions, and continued institutional adoption, the Finbold report concludes.