XRP News Today: Nature’s Miracle allocates $20M in XRP, shares jump 160% as crypto treasuries gain traction

Nature’s Miracle Holding, a publicly traded vertical farming technology firm, announced a $20 million corporate treasury program allocating XRP as a reserve asset, marking one of the first public companies to adopt the cryptocurrency for this purpose [1]. The decision, disclosed in a July 23 press release, follows recent equity financing from GHS Investments, with proceeds used to purchase XRP and fund operational capital [1]. The company emphasized the long-term nature of the investment, noting intentions to stake XRP for yield generation while supporting the Ripple ecosystem [1]. This move aligns with broader industry trends, as regulatory developments such as the U.S. Senate’s pending GENIUS Act and the SEC’s dismissal of its lawsuit against Ripple have spurred corporate interest in XRP treasuries [1].

Nature’s Miracle’s stock surged over 160% to $0.1210 on the announcement, with intraday trading between $0.0590 and $0.1489 [1]. The surge reflects heightened market enthusiasm for crypto treasury strategies, a trend amplified by similar moves from firms like Trident Digital Tech, which plans to raise $500 million for XRP purchases [1]. Other companies, including VivoPower International and Webus International, have also signaled interest in XRP as a treasury reserve asset for payments, diversification, and inflation hedging [1].

Analysts remain cautiously optimistic about XRP’s price trajectory despite a recent 8% decline, with the cryptocurrency trading at $3.21 as of the latest 24-hour period [1]. Technical indicators, such as a bullish flag pattern on the weekly chart, support a long-term positive outlook [1]. Analyst Ali Martinez forecasts XRP reaching $6 and $15, while EGRAG CRYPTO projects targets at $6.26, $16.5, and beyond [1]. However, market volatility and regulatory uncertainties necessitate caution, analysts warn.

The adoption of XRP by publicly traded firms signals growing institutional acceptance of the asset, particularly as Ripple’s institutional-grade stablecoin RLUSD gains traction under the proposed Genius Act [1]. This legislative shift, coupled with the SEC’s withdrawal of its case against Ripple, has created a favorable environment for corporate crypto treasury programs [1].

Source: [1] [XRP Gets Impetus As $20M Treasury Announced, $10 In Sight?] [https://coinmarketcap.com/community/articles/688224ec02db7b7c87a44162/]