XRP News Today: Investors Flee XRP's Death Cross, Flock to LivLive's AR Rewards

The cryptocurrency market's shift in focus from XRP to emerging projects like LivLive ($LIVE) has intensified as investors seek fresh opportunities amid prolonged volatility. XRP, which recently saw its first U.S. spot ETF debut with $59 million in initial volume, continues to underperform, with its supply in profit hitting a one-year low and technical indicators signaling bearish momentum. Meanwhile, LivLive-a tokenized augmented reality (AR) platform- has surged in prominence, positioning itself as a compelling alternative for forward-looking investors.

Ripple's XRP has faced a relentless downtrend, with its price dipping to $2.25 as of late November 2025. Despite the XRPC ETF's launch, retail demand remains weak, and futures open interest has stagnated near $3.78 billion. Technical analysts note a "Death Cross" pattern forming as the 50-day moving average dips below the 200-day, exacerbating bearish sentiment. While some analysts remain bullish on a $30 price target, the token's inability to reclaim key support levels like $2.47 has left it vulnerable to further declines.

Against this backdrop, LivLive has captured attention with its "live-to-earn" model, blending AR technology with real-world activity to create tokenized rewards. Users earn $LIVE by completing AR missions, attending events, or visiting partner locations, verified via a wearable wristband. The project's presale, currently in Stage 1 at $0.02 per token, has already raised $2.1 million from 250+ investors. A 200% bonus for early buyers using code BOOST200 has further accelerated adoption.

LivLive's ecosystem extends beyond gamification. A $2.5 million "Treasure Vault" rewards users with NFT keys unlocking prize cycles, including a $1 million "ICON" reward. The token's deflationary mechanics-65% allocated to the community, 40% to mining, and no transaction taxes-add to its appeal. Investors are also drawn to its projected ROI: a $10,000 investment at current presale rates could yield a 37× return if the token lists at $0.25.

While DeFi-focused tokens like Best Wallet Token emphasize cross-chain utility and security, LivLive's real-world engagement model differentiates it in a crowded market. The project's integration of AI personalization and global leaderboards, and corporate-sponsored missions, creates a self-sustaining ecosystem. Analysts note that LivLive's rapid user growth - driven by its AR-first approach - positions it as a stronger short-term presale play compared to more traditional DeFi projects.

Ethereum outflows, including BlackRock's $19.8 million sell-off, have accelerated capital rotation into altcoins like XRP and LivLive. However, XRP's technical fragility - exacerbated by whale transfers and a failed ETF debut - has left it trailing behind more innovative projects. LivLive's presale, bolstered by a 200% bonus and transparent tokenomics, has become a focal point for investors seeking tangible utility.

With LivLive's Stage 1 presale nearing its $0.04 price ceiling and the XRP ETF struggling to gain traction, the crypto landscape is shifting toward projects with real-world use cases. As the market navigates Ethereum's outflows and XRP's bearish cross, LivLive's AR-driven model offers a unique value proposition - transforming physical activity into digital rewards while fostering a sustainable, community-driven ecosystem.