XRP News Today: Grayscale's ETF Rebrand Elevates XRP's Institutional Credibility Amid ISO Shift

Generated by AI AgentCoin WorldReviewed byDavid Feng
Sunday, Nov 23, 2025 9:16 pm ET2min read
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Aime RobotAime Summary

- Grayscale rebrands

Trust as ETF "GXRP" to boost institutional adoption, aligning with ISO 20022 migration trends.

- Ripple's XRP Ledger integrates ISO 20022 standards via SWIFT-compatible modules, enabling seamless cross-border data exchange without format conversion.

- XRP faces challenges including 94% drop in active addresses and competition from SWIFT's Linea project, which uses central-bank money for settlements.

- ISO 20022 compliance enhances XRP's technical credibility but lacks regulatory certification, with market inclusion reflecting interest, not endorsement.

XRP's Growing Institutional Credibility Amid ISO 20022 Migration

Grayscale Investments has taken a significant step in legitimizing

as an institutional asset, as the Grayscale XRP Trust ETF (GXRP), effective November 21, 2025. This move, set to list on NYSE Arca under the ticker "GXRP," reflects growing confidence in XRP's utility within traditional finance, particularly as global payment systems transition to the ISO 20022 messaging standard. The reclassification signals a shift from speculative exposure to a structured investment vehicle, aligning with broader efforts to integrate digital assets into institutional portfolios.

The ISO 20022 standard, which governs how financial data is exchanged, has become a critical benchmark for cross-border payments.

, all SWIFT interbank messages will exclusively use ISO 20022 formatting, ending the coexistence with legacy MT formats. Ripple's XRP Ledger (XRPL) has positioned itself at the forefront of this transition. that RippleNet and R3 Corda explicitly reference ISO 20022 standards, including modules like "XrpPayment" and "XrpSettlement," demonstrating technical compatibility with SWIFT's infrastructure. This alignment allows banks to maintain structured data during cross-border transactions without converting message formats, a key advantage for institutions navigating the migration.

Ripple's strategic integration extends beyond technical compliance. the ISO 20022 Registration Management Group in 2020, one of the first distributed ledger technology (DLT) firms to do so. Its On-Demand Liquidity (ODL) solution, which uses XRP as a bridge asset, further enhances its appeal by enabling near-instant settlements. show that Ripple's infrastructure includes approved requests to integrate the Interledger Protocol (ILP) with SWIFT networks, reinforcing its role in facilitating interoperability between blockchain and traditional systems.

Despite these advancements, challenges remain. Ripple's bold projection that XRP could capture 14% of SWIFT's $150 trillion cross-border payment market by 2030

like stagnant retail activity on the XRPL and intense competition from stablecoins and SWIFT's own initiative. plummeted 94% in 2025, raising questions about sustained adoption. Meanwhile, , a collaboration with ConsenSys, explores blockchain integration while maintaining central-bank money as the settlement medium, offering an alternative path for institutional players.

The distinction between technical alignment and formal certification is critical.

cryptocurrencies but standardizes messaging formats. Ripple's infrastructure, including its ISO 20022-compliant schemas and SWIFT-ready modules, enables seamless data exchange but does not confer regulatory approval. This nuance is underscored by CoinMarketCap's newly launched "ISO 20022 Coins" category, which includes XRP but , not ISO endorsement.

As the financial ecosystem evolves, XRP's success will depend on its ability to scale institutional partnerships, maintain liquidity, and navigate regulatory clarity. For now, the convergence of Grayscale's ETF rebrand, ISO 20022 adoption, and technical infrastructure advancements positions XRP as a pivotal player in the next phase of global payments.

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