XRP News Today: Gemini XRP Mastercard Boosts App Rankings Above Coinbase Robinhood

The launch of the Gemini XRP Mastercard has significantly boosted the visibility and adoption of Gemini’s mobile app, pushing it ahead of major competitors such as Coinbase and Robinhood on Apple’s App Store rankings [1]. According to recent reports, the Gemini Exchange & Credit Card app climbed to No. 16 in the U.S. rankings, surpassing Coinbase at No. 25 and Robinhood at No. 21 [2]. This represents a notable shift in the competitive landscape of crypto and finance apps, with Gemini gaining momentum through its innovative offering.

The XRP Mastercard, issued by WebBank and operating on the Mastercard network, allows users to earn instant crypto rewards on purchases, further enhancing the utility of holding XRP [3]. The card is part of a broader partnership between Gemini and Ripple Labs, and its launch appears to have driven a surge in user engagement and app downloads. As a result, Gemini’s app has also risen to No. 11 in the Top Free Finance Apps category on the App Store, reflecting strong interest from retail users [4].

The app’s improved rankings indicate growing retail adoption and a shift in user preferences toward platforms that offer tangible value beyond basic crypto trading. This trend aligns with Gemini’s strategic focus on expanding its user base and enhancing product utility, particularly as it approaches its long-anticipated initial public offering (IPO). In July, Gemini quietly filed with the U.S. Securities and Exchange Commission, signaling its intent to list its Class A common stock and gain access to public market capital [5].

The company’s move into the public markets places it in a similar strategic position to its peers, Coinbase and Robinhood, both of which have also pursued IPOs. As the regulatory environment for crypto evolves, Gemini’s product innovation and growing retail traction position it well for increased visibility and investor confidence. Analysts suggest that the introduction of crypto-backed rewards and utility-driven features may become a broader industry trend, with other exchanges likely to follow suit in the near future [5].

Source:

[1] Gemini XRP Mastercard Launch Pushes Exchange App Past Robinhood Coinbase (https://blockonomi.com/gemini-xrp-mastercard-pushes-app-ahead-of-coinbase-and-robinhood/)

[2] Gemini Surpasses Coinbase on App Store After Launching XRP Card (https://coincentral.com/gemini-surpasses-coinbase-on-app-store-after-launching-xrp-card/)

[3] Gemini Launches XRP Credit Card With Instant Crypto Rewards (https://coincentral.com/gemini-launches-xrp-credit-card-with-instant-crypto-rewards/)

[4] XRP Mastercard Launch Pushes Gemini Above Coinbase on US iOS App Store (https://finviz.com/quote.ashx?t=COIN)

[5] Gemini XRP Mastercard Launch Pushes Exchange App ... (https://stocktwits.com/news-articles/markets/cryptocurrency/gemini-xrp-mastercard-launch-pushes-exchange-app-past-robinhood-coinbase/chsHtDkRdja)