Xbox ROG Ally and Ally X Leaked Prices: A Closer Look at Microsoft's Upcoming Handheld Consoles

Leaked prices for Xbox Ally X and Ally handheld consoles suggest European prices of €899 and €599, respectively. While ASUS may not have a 1:1 dollar conversion, the prices are similar to existing ROG Ally models in the US. The Ally X will be more powerful with a faster chip, more memory and storage, and a larger battery. Microsoft is also testing aggregated game libraries with Steam games on the Xbox app.

Leaked pricing for the upcoming ROG Xbox Ally and Ally X handheld consoles suggests that European consumers may face a premium cost. The ROG Xbox Ally is expected to retail for €599, while the more powerful ROG Xbox Ally X is set to cost €899. While these prices are subject to change and may not be directly converted to U.S. dollars, they align with the pricing of existing ROG Ally models in the U.S. market [1][2][3][4].

The ROG Xbox Ally X, being the high-end variant, is equipped with a faster AMD Ryzen AI Z2 Extreme processor, 24GB of LPDDR5X-8000 memory, and a 1TB SSD, making it significantly more powerful than its standard counterpart. The ROG Xbox Ally, on the other hand, features an AMD Ryzen Z2 A chip, 16GB of LPDDR5X-6400 RAM, and a 512GB SSD [3].

Microsoft is also making strides in integrating third-party game libraries into the Xbox app. The company is testing a new version of the app that supports aggregated game libraries, including those from Battle.net, EA, and Riot Games, with more stores like Steam and GOG likely to be added in the future. This update is expected to be rolled out to Windows users first and will eventually be available on the ROG Xbox Ally and Ally X [3].

The release dates for both handhelds remain uncertain, but rumors suggest an October release date with pre-orders expected in August. The initial reveal indicated a "holiday 2025" release, but this is likely to be a winter release as things stand [2].

Investors and financial professionals should be aware that the pricing of these handhelds may be higher than expected, potentially making them less competitive in the premium handheld market. However, the inclusion of powerful hardware and the integration of the Xbox app with third-party game libraries could provide a unique value proposition for gamers.

References:
[1] https://www.reddit.com/r/GamingLeaksAndRumours/comments/1lzdtp2/rog_xbox_ally_prices_have_been_leaked_by_mistake/
[2] https://www.pcgamer.com/hardware/handheld-gaming-pcs/leaked-pricing-suggests-the-rog-xbox-ally-x-might-be-the-most-expensive-xbox-console-yet-which-probably-isnt-the-award-microsoft-is-aiming-for/
[3] https://www.tomshardware.com/video-games/handheld-gaming/leaked-rog-xbox-ally-and-rog-ally-x-prices-hint-at-a-similar-price-range-to-existing-models-599-899-euro-prices-spotted-in-the-eu
[4] https://www.tomsguide.com/gaming/handheld-gaming/rog-xbox-ally-and-ally-x-prices-leak-prepare-for-a-premium-cost