WSJ cites Apple’s COO Sabih Khan on Mac mini plans

Monday, Feb 23, 2026 9:01 pm ET1min read
AAPL--

WSJ cites Apple’s COO Sabih Khan on Mac mini plans

Apple’s Leadership Transition and Strategic Partnerships: Implications for Investors

Apple Inc. (AAPL) continues to navigate significant organizational and strategic shifts, with recent developments focusing on leadership changes and content partnerships. The Wall Street Journal (WSJ), a key player in Apple's rumored for-pay news service, has agreed to participate in the initiative as a launch partner, despite hesitations from other major publishers. This move underscores Apple's efforts to bolster its news ecosystem, leveraging its 900 million active iPhone users to drive subscriber growth. However, the financial terms of the partnership remain contentious, with reports indicating Apple demands a 50% revenue share for the service—a higher cut than its standard App Store fees.

Simultaneously, Apple is undergoing a leadership transition. Jeff Williams, the company's long-serving Chief Operating Officer (COO), is set to step down, with Sabih Khan appointed to the role. Khan's promotion highlights Apple's focus on maintaining operational efficiency, particularly as the company faces global supply chain challenges and prepares for product launches, including potential updates to its Mac lineup. While no direct references to Mac mini plans were cited in recent reports, Khan's expertise in logistics and manufacturing positions him to influence hardware strategies critical to Apple's premium product segments.

For investors, these developments signal Apple's dual emphasis on content diversification and operational stability. The news service, if successful, could generate recurring revenue while enhancing the iPhone's value proposition. Meanwhile, Khan's leadership succession ensures continuity in managing Apple's complex supply chains, a key factor in sustaining profit margins. However, publishers' reluctance to adopt Apple's revenue-sharing model and the competitive pricing landscape for news subscriptions remain risks to the initiative's financial viability.

As Apple prepares for its March 25 event, stakeholders will closely monitor how these strategic and leadership moves align with broader revenue goals in an evolving market.

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WSJ cites Apple’s COO Sabih Khan on Mac mini plans

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