WrapTactics Launch: A Subscription-Driven Training Platform for Public Safety.

Wrap Technologies has launched WrapTactics, a digital learning and training platform aimed at modernizing officer readiness. The platform is designed to address training gaps that can compromise outcomes during high-stress encounters. WrapTactics delivers short-form, high-impact coursework through burst learning modules and scenario-based applications, improving retention and addressing the problem of rapidly degrading police skills.

Wrap Technologies (NASDAQ: WRAP) has expanded its offerings beyond hardware by launching WrapTactics™, a subscription-based digital learning and training platform designed to enhance police officer readiness. This strategic move aims to address critical training gaps in law enforcement, where skills can deteriorate within weeks without proper reinforcement [1].

The platform features burst learning modules and scenario-based applications, including the BolaWrap® 150 Operator Course, body-worn camera reviews, and control tactics training. WrapTactics™ is available as a standalone platform and is included in Wrap's WrapReady™ and WrapPlus™ subscription bundles [1].

This launch represents a significant pivot for Wrap Technologies, transitioning from a hardware-focused business model to one that includes recurring revenue streams through subscription services. By diversifying into the multi-billion-dollar global training sector, Wrap is addressing the common limitation of hardware-focused companies—revenue cyclicality and dependence on new customer acquisition rather than ongoing client relationships [1].

The subscription model has the potential to offer greater revenue visibility and stability compared to lumpy hardware sales cycles, which could substantially improve Wrap's valuation multiples if executed effectively. Subscription revenue typically commands higher valuations than hardware sales [1].

WrapTactics™ is designed to deliver short-form, high-impact coursework that improves retention and addresses the problem of rapidly degrading police skills. The platform includes scenario-based applications that ensure officers not only learn but also retain and reflexively apply critical skills under pressure [1].

The initial curriculum of WrapTactics™ includes courses on core defensive tactics, firearms proficiency, de-escalation practices, and other supporting skills. By incorporating these skills, WrapTactics™ also has the potential to open the pathway toward state-certified training content in pre-escalation policing [1].

Agencies adopting WrapReady™ and WrapPlus™ receive WrapTactics™ included, ensuring that training, operational support, and technology integration work together to scale BolaWrap® adoption, strengthen officer readiness, and improve public safety outcomes [1].

The launch of WrapTactics™ extends Wrap’s product ecosystem, aligning with its mission to reduce harm and improve outcomes for law enforcement and the communities they serve. By leveraging human performance science alongside practical tactics, Wrap is positioning WrapTactics™ as a cornerstone of its growth strategy and a critical step in transforming modern policing through scalable, technology-enabled training [1].

References:
[1] https://www.stocktitan.net/news/WRAP/wrap-technologies-introduces-wrap-tactics-tm-digital-training-97rngjff0iud.html