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World Liberty Financial, a cryptocurrency venture backed by the
family, is pursuing a $1.5 billion fundraising initiative to establish a publicly traded treasury company on Nasdaq. This move mirrors the strategy of , which transformed into a publicly traded firm focused in 2020 and has since influenced a growing trend of institutional adoption of digital assets [1]. World Liberty aims to hold its native WLFI tokens through the new structure, positioning itself as a key player in the digital-asset treasury sector [2].The firm has already raised $550 million from two token sales and is seeking further institutional backing to finalize the Nasdaq listing [3]. Donald Trump disclosed a $57.4 million gain from his stake in the company as of 2023, highlighting the appreciating value of WLFI tokens [4]. The Trump family reportedly holds a 60% capital stake in the firm, with management handled by Donald Trump’s sons [5]. Additionally, prominent figures in the crypto space, including Justin Sun, founder of
, and Web3Port, have contributed $30 million and $10 million in token and cash investments, respectively [6].World Liberty is not limiting its ambitions to token trading. The firm has launched a crypto-lending app and a dollar-backed stablecoin called USD1, expanding its footprint into decentralized finance (DeFi) and stablecoin markets [7]. These developments underscore the company’s intent to integrate blockchain technology with traditional financial tools and increase its appeal to institutional investors.
The potential Nasdaq listing could significantly impact the crypto market by reinforcing the legitimacy of digital assets within public financial systems. Eric Trump, an executive at World Liberty Financial, stated, “We’re eager to replicate the MicroStrategy model of a public crypto treasury, ensuring rapid institutional involvement and regulatory support” [8]. The Trump administration has also supported crypto adoption through policies such as allowing 401(k) plans to invest in digital assets, which may further accelerate interest in such ventures [9].
By leveraging a publicly traded structure, World Liberty is aligning itself with the broader shift in traditional finance toward digital assets. The company’s approach could set a precedent for how digital-asset treasuries are structured in a regulated environment, potentially reshaping the future of global financial infrastructure.
Source: [1] Fortune – [https://fortune.com/crypto/2025/08/08/donald-trump-world-liberty-financial-digital-asset-treasury-public-company/](https://fortune.com/crypto/2025/08/08/donald-trump-world-liberty-financial-digital-asset-treasury-public-company/)
[2] AInvest – [https://www.ainvest.com/news/trump-backed-world-liberty-seeks-1-5-billion-nasdaq-listing-wlfi-tokens-2508/](https://www.ainvest.com/news/trump-backed-world-liberty-seeks-1-5-billion-nasdaq-listing-wlfi-tokens-2508/)
[3] CoinCentral – [https://coincentral.com/trump-backed-world-liberty-targets-1-5b-public-firm-for-wlfi-assets/](https://coincentral.com/trump-backed-world-liberty-targets-1-5b-public-firm-for-wlfi-assets/)
[4] TronWeekly – [https://www.tronweekly.com/world-liberty-financial-eyes-1-5b-fundraise/](https://www.tronweekly.com/world-liberty-financial-eyes-1-5b-fundraise/)

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