World Liberty Financial Aims to Turn WLFI Token Public with $1.5 Billion Investment

World Liberty Financial, a digital asset platform with significant backing from the Trump family, is reportedly pursuing a $1.5 billion investment to transform its WLFI token into a publicly traded asset. The initiative, which mirrors the strategy of MicroStrategy, involves transferring the token through a publicly traded company, with no vesting period and a minimum investment of $10 million for token swap partnerships [1]. This move aims to provide greater liquidity and value for investors and aligns with the platform’s broader strategy to reshape digital asset investment models [2].

The platform has already introduced USD1, a stablecoin pegged to the U.S. dollar, which has been utilized in a $2 billion investment by Abu Dhabi-based MGX in Binance. Additionally, World Liberty Financial is advancing a crypto-based lending application, reflecting its ongoing efforts to expand its financial infrastructure and market presence [3].

WLFI tokens, initially non-transferable and limited to governance functions, are now anticipated to become tradable, turning into a liquid asset. This shift could significantly broaden the company’s user base and influence its position in the crypto market. Industry speculation suggests that the firm may join the ranks of companies investing in and holding diverse token portfolios [4].

The Trump family holds 60% equity in the firm and is actively involved in its board and management. The project’s timing coincides with recent regulatory developments in the U.S., including an executive order allowing private equity and crypto investments in 401(k) retirement plans. These developments are expected to shape the company’s strategy and decision-making process [5].

However, key aspects of the initiative remain undefined, including its underlying technology, valuation model, and regulatory compliance framework. Analysts have not yet provided performance forecasts, leaving investors to conduct their own due diligence [4]. The success of the project will largely depend on market reception, token performance, and evolving regulatory conditions [6].

The venture has also attracted attention for its potential impact on the Ethereum ecosystem and broader crypto markets. Binance and other platforms have highlighted the project as a significant development in the digital asset space. Additionally, stablecoins tied to World Liberty Financial, such as World Liberty Financial USD, are being positioned to support a wider range of Trump-backed crypto initiatives [4].

As the project moves forward, it represents a new model of political engagement with the crypto industry. If it gains traction, it could attract both institutional and individual investors. However, its long-term success will depend on how the market and regulators respond in the coming months [6].

Sources:

[1] Fortune, [https://fortune.com/crypto/2025/08/08/donald-trump-world-liberty-financial-digital-asset-treasury-public-company/](https://fortune.com/crypto/2025/08/08/donald-trump-world-liberty-financial-digital-asset-treasury-public-company/)

[2] Crypto Briefing, [https://cryptobriefing.com/wlfi-treasury-firm-trump/](https://cryptobriefing.com/wlfi-treasury-firm-trump/)

[3] AInvest, [https://www.ainvest.com/news/bitcoin-news-today-trump-crypto-venture-seeks-1-5-billion-launch-publicly-traded-treasury-company-2508/](https://www.ainvest.com/news/bitcoin-news-today-trump-crypto-venture-seeks-1-5-billion-launch-publicly-traded-treasury-company-2508/)

[4] Binance, [https://www.binance.com/en/square/post/28061123014202](https://www.binance.com/en/square/post/28061123014202)

[5] JDSupra, [https://www.jdsupra.com/legalnews/key-takeaways-from-the-white-house-6075836/](https://www.jdsupra.com/legalnews/key-takeaways-from-the-white-house-6075836/)

[6] Coinlive, [https://www.coinlive.com/en/news-flash/867853](https://www.coinlive.com/en/news-flash/867853)