World Liberty Financial Aims to Raise $1.5 Billion for Public Token-Holding Company

World Liberty Financial (WLFI), the cryptocurrency venture backed by the Trump family, is reportedly advancing plans to raise $1.5 billion to establish a publicly traded company that will hold its native WLFI tokens. This effort, according to Bloomberg and other reports, aims to capitalize on the growing trend of corporate-backed crypto treasuries [1]. The firm is currently engaging in discussions with major investors in the tech and crypto industries to finalize the structure of the new entity, although the final design remains under negotiation [2].

WLFI has already accumulated a diverse portfolio of digital assets, including nearly $55 million in Ethereum (some staked), $19 million in wrapped Bitcoin tokens, and additional holdings in Tron, EOS, Mantle, and Ondo, according to Arkham data [1]. The firm previously launched a crypto-lending application and a stablecoin, USD1, which is pegged 1:1 to the U.S. dollar and backed by cash and short-term U.S. Treasuries [1].

The WLFI token, which was initially non-tradable and used for governance, is set to transition to a fully tradable asset following a recent vote by token holders. If approved, the token will be listed on centralized and decentralized exchanges within six to eight weeks, subject to partnerships and regulatory clearance [1]. Only tokens sold to early backers will be unlocked initially, while the release of the remaining supply will depend on a second community vote.

Eric Trump has confirmed that WLFI plans to purchase a significant portion of the TRUMP meme coin, highlighting the project’s interest in high-profile, brand-anchored assets. This strategy reflects WLFI’s broader ambitions in the crypto space, including the prior proposal of a Trump-branded crypto wallet [1]. The firm has also announced a USD1 Points Program in collaboration with exchanges such as Bitget, HTX, and Gate.io, offering users incentives for holding and trading the stablecoin [1].

President Donald Trump is listed as a “co-founder emeritus” of the project, a status that has drawn criticism over potential conflicts of interest [1]. Despite these concerns, the project continues to advance its fundraising efforts, with a target of $1.5 billion aligned with broader industry trends of institutional adoption and increased confidence in digital assets [2]. The timing of the raise also coincides with rising Ethereum prices and growing Bitcoin adoption, as more companies seek to diversify their balance sheets with crypto holdings [2].

If successful, WLFI’s fundraising could mark a significant development in the evolution of crypto treasuries, positioning the firm among the largest such initiatives in 2025 [3]. The establishment of a publicly traded treasury company would represent a bold step in the integration of digital assets into mainstream financial structures.

Sources:

[1] [Trump's World Liberty Financial Targets $1.5B Crypto ...](https://coingape.com/trumps-world-liberty-financial-targets-1-5b-crypto-vehicle-backed-by-wlfi-tokens/)

[2] [WLFI eyes 1.5B raise for public token-holding company](https://cryptorank.io/news/feed/83f9c-trumps-world-liberty-financial-1-5b)

[3] [Trump's World Liberty Financial (WLFI) Could Be Among ...](https://cryptorank.io/news/feed/132cc-trumps-world-liberty-financial-wlfi-could-be-among-top-ten)