World of Hyatt, a leading global hospitality company, has announced a multi-year agreement with Chicago Fire
, naming World of Hyatt as the Official Sponsor of the soccer club. This collaboration brings together two iconic brands, creating exclusive experiences for fans and enhancing the image of both entities.
The partnership introduces the Chicago Fire FC Stay Package at Hyatt Regency
Place Chicago, which is just steps away from Soldier Field, where the team plays. The package includes discounted room rates during Chicago Fire home games, overnight parking, $20 credit at Market, discounted beverages at Arc Bar, World of Hyatt x Chicago Fire FC branded memorabilia, and a photo booth in the Hyatt Regency McCormick Place Chicago lobby. This package offers fans an unparalleled game day experience, combining the thrill of soccer with the comfort and convenience of a world-class hotel.
World of Hyatt will also become the presenting sponsor of the Fire’s most exclusive viewing experience at Soldier Field – the Benchside Seats presented by World of Hyatt. These seats are just steps away from the pitch, giving fans unparalleled views of the action. In addition, World of Hyatt will be integrated into Chicago Fire ticketing experiences like the Fire Flash Sales, allowing fans to have affordable access to the Club’s hottest matches.
The collaboration aims to enhance game day experiences for soccer fans, with future plans to offer FIND Experiences through World of Hyatt's platform of 500+ curated experiences. Chicago’s 2025 first regular season home game will be against Eastern Conference rival D.C. United on Saturday, March 1, 2025, at Soldier Field at 7:30 p.m. CT. Tickets for the 2025 season are available for purchase starting at $29 and can be purchased via Ticketmaster or by calling 888-MLS-FIRE.
The partnership between World of Hyatt and Chicago Fire FC is a winning move for both brands. By combining their strengths and offering exclusive experiences, they create a strong connection between the brand and the team, enhancing the fan experience, and increasing brand visibility and relevance. This collaboration is set to create a positive impact on both the brand and the team, as well as the fans who will enjoy the unique experiences it offers.
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