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"Worksport: Boosting Production for Growing Demand"

Eli GrantFriday, Nov 22, 2024 8:32 am ET
4min read
Worksport, a U.S.-based manufacturer and innovator of hybrid and clean energy solutions, has announced an expansion of its manufacturing workforce to meet accelerating sales demand. With a 30% increase in plant workers and the addition of a new evening production shift, the company is poised to enhance production capacity and improve margins.

The expansion is a strategic move to accommodate significant growth in Worksport's business-to-consumer (B2C) and business-to-business (B2B) sales. The company is now targeting $1 million in monthly online sales in the near-term, aiming for a 100% increase in top-line revenue from the approximate $500,000 per month reported less than 60 days ago. This growth is driven by the upcoming launch of the higher margin AL4 tonneau cover, which is expected to contribute significantly to revenue growth in 2025.

Steven Rossi, CEO of Worksport Ltd., stated, "Expanding our plant staff and initiating a second production shift are pivotal steps toward improving margins and achieving EBITDA positivity." The company's market capitalization closed below its revenue projections for 2025, a year in which it believes it will be cash flow positive with increasing margins. Rossi reiterates his strong belief that Worksport continues to be undervalued.

The continued rollout of the AL3 and AL4 tonneau covers, along with the highly anticipated SOLIS solar cover and COR portable energy system by Q2/Q3 2025, is expected to significantly contribute to Worksport's path toward cash flow positivity. These upcoming product launches, coupled with the company's aggressive market penetration strategies, position Worksport for sustained growth and a strong financial outlook.



Worksport's Q3 2024 earnings call revealed a 581% year-over-year increase in revenue, reflecting continued scaling of both B2B and B2C channels and growing demand for the company's innovative products. The Company believes it will exceed its previously issued revenue guidance of $6-8 million by year-end 2024. For 2025, Worksport projects its existing product lines to generate $20 million in revenue, with new product launches contributing up to an additional $18.5 million. Depending on timing and circumstances, these projections lead to a robust revenue outlook ranging from $25 million to $34.5 million in 2025.



As Worksport continues to grow with new dealers, increased sales, and enhanced efficiencies, investors can expect an update on the AL4 pre-order campaign for the business-to-business (B2B) segment before the end of the year. With a diversified portfolio, intellectual property, team experience, and a newly launched online presence, Worksport is well-positioned to capture market share in both the automotive accessory and clean energy sectors.
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