Diana Taurasi endorses Caitlin Clark for a signature shoe, citing her eight-year deal with Nike worth $28 million as the richest sponsorship contract in WNBA history. Taurasi wants to see a signature shoe made available to the general public, noting that Clark has player-exclusive shoes but not a full signature shoe. Clark's deal with Nike includes marketing and apparel collaborations, and the development of a personal logo and signature shoe. Nike officials said it typically takes a couple of years for a logo and shoe to be fully developed and ready for store shelves.
WNBA legend Diana Taurasi has expressed her support for Indiana Fever guard Caitlin Clark to receive a signature shoe from Nike. Taurasi, a four-time WNBA champion and one of the most successful players in the league's history, believes Clark is the ideal candidate to join the ranks of WNBA players with their own signature shoe.
Clark, who recently signed an eight-year deal with Nike estimated to be worth $28 million, has already seen player-exclusive (PE) shoes from the brand. However, Taurasi advocates for a full signature shoe to be made available to the general public. "Caitlin, of course," Taurasi told Front Office Sports, emphasizing her belief in Clark's potential to inspire a new generation of fans and players.
Clark's contract with Nike includes marketing and apparel collaborations, as well as the development of a personal logo and signature shoe. While Nike has been working on a logo and a full signature shoe, the process typically takes around two years before a product is ready for store shelves. According to Front Office Sports, Clark's first signature model is scheduled for release in 2026.
The endorsement from Taurasi comes as the WNBA continues to gain traction and attract more fans. Other notable players such as A'ja Wilson and Breanna Stewart have also secured signature shoes, contributing to the growing trend of athlete-brand collaborations in the sports industry.
References:
[1] https://www.foxbusiness.com/sports/diana-taurasi-endorses-caitlin-clark-joining-short-list-wnba-players-signature-shoe
[2] https://www.fanthatracks.com/news/collecting/funko-global-workforce-cuts-and-tarrifs-lead-to-40-5m-loss/
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