White Whale Memecoin Surges Amid Market Volatility and MEXC Disputes
White Whale memecoinMEME-- has surged over 40x in a month and reached a $100 million market cap following a community-driven takeover and distribution of pumpfun fees to token holders according to reports.
The broader memecoin market declined 61% in 2025 due to a lack of long-term demand, but White Whale has defied the trend by attracting retail investors and securing new market listings as research shows.
A single trader generated a 2,253-fold return by investing $343 in White Whale during its initial launch and selling 7.5 million tokens for $86,000, with the remaining tokens valued at $687,500 according to data.
White Whale, a Solana-based memecoin, has seen a dramatic surge in value and popularity in early 2026. The token was initially launched as a meme targeting a trader known as "The White Whale," but it has since gained momentum through a community-led effort to redistribute pumpfun platform fees to token holders as reported. The token's market capitalization has risen to over $100 million, marking a significant turnaround for the memecoin space according to market analysis.
The White Whale token's success has drawn attention to the dynamics of retail-driven crypto markets. Following a community takeover (CTO), fees from the pumpfun platform are now being distributed to token holders, reinforcing a narrative of decentralization and community governance according to reports. A notable investor, known as Remus on X, reported a profit of over $800,000 from an initial $370 investment in the token as detailed.
The token's rise also intersects with broader controversies in the crypto space, particularly with MEXC. The exchange previously froze "The White Whale" trader's account in 2025 over alleged policy violations, but later apologized and released the funds after public backlash according to reports. New accusations have since emerged, alleging that MEXC engaged in internal trading during the launch of White Whale perpetual futures according to new allegations. These allegations raise questions about transparency and trust in centralized exchanges and could have lasting implications for market sentiment and regulatory scrutiny.

What Caused the Surge in White Whale's Market Cap?
The surge in White Whale's market capitalization is largely attributed to the token's community-driven governance and on-chain incentives. After a CTO led by prominent memecoin influencers, fees from the pumpfun platform are now being distributed to token holders, creating a financial incentive for participation as reported.
Additionally, the token's rise coincided with its listing on Bybit, a major exchange that helped expand its liquidity and exposure according to exchange data. The token's narrative, tied to a trader known as "The White Whale," has also fueled retail interest, particularly among investors looking for high-impact opportunities as analyzed.
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