WeShop Holdings shares surge 11.30% premarket after launching U.S. app enabling shoppers to earn company ownership.

WeShop Holdings surged 11.30% in premarket trading following the launch of its U.S. app, which allows shoppers to earn company ownership, and its inclusion in the NASDAQ Composite Index. The app, introduced on November 20, enables users to accumulate ownership stakes through shopping activity, potentially expanding the company’s user base and engagement. Simultaneously, being added to the NASDAQ Composite on November 17 likely increased institutional demand for the stock, as index inclusion typically drives inflows from passive and active fund managers. These developments, combined with the app’s innovative ownership model, likely drove the sharp premarket rally, reflecting investor optimism about the company’s growth strategy and market visibility.