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Wendy's Founder Regrets Naming Restaurant After Daughter, Apologizes Later
ByAinvest
Sunday, Dec 28, 2025 10:03 pm ET1min read
Wendy Thomas Morse, the namesake and face of Wendy's, revealed her father Dave Thomas regretted naming the restaurant after her and even apologized. Thomas Morse was just 8 years old when the restaurant was named after her in 1969, and her freckles and red pigtails inspired the iconic logo. However, she recalls an unpleasant experience at the restaurant's grand opening, including being forced to wear pipe cleaners in her hair to replicate the logo.
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