Wearable Technology Users Prioritize Health and Wellness, but Data Privacy Concerns Persist
ByAinvest
Wednesday, Jan 28, 2026 1:20 pm ET1min read
WLDS--
According to Clutch research, 71% of US consumers own a wearable device, mostly to track fitness, activity, and health data. However, concerns about data privacy and trust are influencing device choice and use, with 74% of users worried about wearable data privacy and 69% potentially switching devices over it. Brands that prioritize data security and transparency are best positioned to earn long-term trust.
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