Wayfair Launches Black Friday in July Sale with Up to 80% Off Home Products

Wayfair is hosting a Black Friday in July sale from July 24-28, offering up to 80% discounts across all home categories, including major deals on Sealy Memory Foam Mattresses and Henckels Knife Sets. Exclusive early access starts on July 23 via the Wayfair app, with special deals for Wayfair Rewards members. The sale spans all Wayfair brands and offers free shipping on most items.

Wayfair Inc. (NYSE: W) is set to host a significant Black Friday in July sale from July 24-28, 2025, offering up to 80% discounts across all home categories. This five-day event will feature flash deals, doorbusters, and exclusive savings for Wayfair Rewards members [1][2][3].

Early access to the sale begins on July 23, exclusively through the Wayfair app. The event will span across Wayfair's family of brands, including AllModern, Joss & Main, and Birch Lane, with free shipping on most items. Notable deals include a Sealy Memory Foam Mattress at $399.99, down from $1199.99, and an 80% off Henckels Knife Set for $119.99 [1][2][3].

Wayfair Professional members will also have access to exclusive Pro-only deals on thousands of products. Customers can shop online, through the Wayfair app, or in person, taking advantage of unique in-store offers at the Wayfair store outside Chicago, as well as all AllModern, Joss & Main, and Birch Lane retail stores [1][2][3].

Wayfair generated $11.9 billion in net revenue for the 12 months ended March 31, 2025, and is headquartered in Boston, Massachusetts with global operations [1][2][3].

References:
[1] https://finance.yahoo.com/news/black-friday-comes-early-wayfairs-110000696.html
[2] https://www.stocktitan.net/news/W/black-friday-comes-early-wayfair-s-five-day-mega-sale-starts-july-2r7ffwl9b1xp.html
[3] https://www.prnewswire.com/news-releases/black-friday-comes-early-wayfairs-five-day-mega-sale-starts-july-24-302507290.html