Walmart and TalkShopLive Expand Partnership for Collector's Night Series

Walmart and TalkShopLive expand their partnership to power the new weekly "Collector's Night" series on Walmart Live, launching September 4. The series will feature live box breaks, surprise giveaways, and exclusive drops, in partnership with WeTheHobby, a leading sports card and collectibles community. The series aims to redefine what collectors expect from Walmart and capture the real-time rush of the hobby.

Walmart and TalkShopLive have announced an expansion of their partnership, set to launch a new weekly series called "Collector's Night" on Walmart Live. The series will debut on September 4, 2025, at 6 p.m. ET, and will feature live box breaks, surprise giveaways, and exclusive drops. The partnership is in collaboration with WeTheHobby, a leading sports card and collectibles community in the U.S. [1]

The new series aims to redefine what collectors expect from Walmart by capturing the real-time rush of the hobby. Mayank Hajela, GM Collectibles at Walmart U.S., stated, "Collectibles represent a critical and exciting area of investment and growth for Walmart. With demand continuing to surge, we're committed to building experiences that not only serve collectors but redefine what they expect from us." [1]

TalkShopLive, the leading live commerce platform, will power the series. The platform's mission is to transform shopping into a more immersive and connected experience. "We're proud to help Walmart bring the collectibles community into a new era of shoppable content," said Bryan Moore, Co-Founder and CEO of TalkShopLive. [1]

WeTheHobby's involvement builds on their previous collaboration with Walmart at The National Sports Collectors Convention. Zach Stanley, CEO of WeTheHobby, expressed his excitement about the partnership, "As one of the leading providers of live shopping entertainment, WeTheHobby is excited to partner with Walmart to bring 'Collector's Night' to Walmart's amazing community of sports fans and hobby enthusiasts." [1]

"Collector's Night" is more than a shopping event; it is an invitation to join a live community where the thrill of the hobby comes to life. Viewers can watch and shop at [Walmart Live](https://www.walmart.com/live/shows?videoId=51413&veh=soc&adid=1500000020090000065562&cn=51413). [1]

References:
[1] https://www.prnewswire.com/news-releases/walmart-and-talkshoplive-expand-partnership-further-powering-walmart-marketplace-302545931.html