Walmart's Online Marketplace Exposed: Counterfeit Products and Lax Requirements

Friday, Sep 19, 2025 8:08 am ET1min read

Walmart's online marketplace has grown rapidly, but a CNBC investigation found that lax requirements for third-party sellers allowed counterfeit products to be sold on the platform. Walmart has a "zero-tolerance policy" for prohibited products and has invested in tools to ensure product authenticity. Experts warn that consumers face a higher risk of buying counterfeit products through online marketplaces.

Walmart's Online Marketplace Exposed: Counterfeit Products and Lax Requirements

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