Vision Marine shares surge 24.75% premarket after announcing AI-driven Project Pelagos for Nautical Ventures retail operations.

Friday, Feb 6, 2026 5:21 am ET1min read
VMAR--
Vision Marine Technologies surged 24.75% in premarket trading following the announcement of Project Pelagos, an AI-driven customer intelligence platform for its Nautical Ventures retail network. The initiative, built on an enterprise CRM foundation with proprietary AI and data orchestration, aims to unify fragmented systems like DMS and MLS, enhance operational visibility, and improve sales and aftersales coordination. By embedding AI into customer workflows, the platform is expected to accelerate revenue execution, reduce manual processes, and support scalable growth as Nautical Ventures expands. CEO Alexandre Mongeon emphasized the strategic shift toward AI-enabled infrastructure to strengthen operating leverage and disciplined execution, aligning with Vision Marine’s broader vertical integration goals. The phased 2026 rollout underscores confidence in leveraging technology to drive efficiency and customer experience, directly justifying the sharp premarket price increase.

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