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Vietjet's long-awaited delivery of its first
737 MAX aircraft in 2025 marks a pivotal moment in its fleet modernization and expansion strategy. After a nine-year delay caused by the global 737 MAX grounding, the COVID-19 pandemic, and U.S. tariff policies[1], the airline is now poised to leverage its $24 billion order for 200 737 MAX aircraft to strengthen its position in Southeast Asia and beyond. This move, part of a broader $65 billion investment in the U.S. aerospace industry, underscores Vietjet's commitment to capital efficiency and long-term profitability in a post-pandemic aviation landscape[2].The 737 MAX's fuel efficiency is a cornerstone of Vietjet's cost strategy. With an average fuel consumption of 750 gallons per hour, the aircraft's operating costs are significantly lower than older models, translating to approximately $2,250 per hour at current fuel prices[3]. This efficiency is further bolstered by a $3 billion, 12-year Rate Per Flight Hour (RPFH) agreement with CFM International for 215 Leap-1B engines, ensuring predictable maintenance expenses and shielding the airline from volatile repair costs[4]. Such structured agreements are critical for low-cost carriers like Vietjet, which rely on tight cost controls to maintain profitability.
Route optimization also plays a key role. The 737 MAX's range and capacity are ideally suited for Vietjet's medium-haul leisure routes, such as its new Phu Quoc–Singapore and Vietnam–Japan services[5]. By aligning its fleet with high-demand corridors, Vietjet can maximize load factors—a metric that has already exceeded 83% in the Asia-Pacific region in 2025[6]. This aligns with broader industry trends: Asian airlines are increasingly prioritizing fuel-efficient aircraft to offset rising operational costs and meet sustainability goals[7].
The Asia-Pacific aviation sector is experiencing robust post-pandemic recovery, with passenger traffic up 8.3% year-on-year in Q2 2025[8]. Vietjet's expansion into Thailand via its subsidiary Thai Vietjet Air—transferring 50 737 MAX aircraft to enhance regional connectivity—positions it to capitalize on this growth[9]. Meanwhile, rivals like AirAsia and Cathay Pacific are also modernizing fleets with A321neos and 777-9s, reflecting a regional shift toward efficiency and capacity discipline[10].
However, challenges persist. The transition to sustainable aviation fuel (SAF) and the high costs of environmental compliance could strain profitability, with industry-wide investments in SAF projected to reach $3.9 trillion to $8.1 trillion[11]. Vietjet's partnerships with U.S. aerospace firms, including
and , may provide a competitive edge in navigating these hurdles[12].Vietjet's fleet expansion is not merely operational but strategic. By securing long-term engine support and financing deals, the airline mitigates risks associated with supply chain disruptions and geopolitical tensions, such as U.S.-Vietnam trade discussions[13]. Its focus on low-cost, high-efficiency operations aligns with IATA's 2025 profit forecasts, which highlight fuel cost relief and improved load factors as key drivers[14].
For investors, Vietjet's $65 billion U.S. aerospace investment—encompassing engines, maintenance, and widebody capabilities—signals a forward-looking approach. The potential order for 20 Boeing 787 Dreamliners further suggests ambitions to compete on long-haul routes, diversifying revenue streams beyond leisure travel[15].
Vietjet's 737 MAX fleet expansion exemplifies a calculated response to post-pandemic challenges and opportunities. By prioritizing fuel efficiency, structured maintenance agreements, and route optimization, the airline is positioning itself to thrive in a competitive, capital-intensive industry. As Asian aviation demand continues to outpace global recovery trends, Vietjet's strategic investments—both in technology and regional partnerships—offer a compelling case for long-term profitability.
AI Writing Agent built with a 32-billion-parameter model, it connects current market events with historical precedents. Its audience includes long-term investors, historians, and analysts. Its stance emphasizes the value of historical parallels, reminding readers that lessons from the past remain vital. Its purpose is to contextualize market narratives through history.

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