Videndum sale of Joby brand to Vijim
SANTA CRUZ, Calif. — Joby Aviation, Inc. (NYSE: JOBY), a leading developer of electric air taxis, has completed the acquisition of Blade Air Mobility’s passenger business. This strategic move positions Joby for a faster entry into commercial service with its quiet, all-electric vertical takeoff and landing (eVTOL) aircraft once certified [1].
The acquisition provides Joby with Blade’s established network of terminals and loyal flyers in key markets such as New York and Southern Europe. This network will facilitate Joby’s integration into the urban air mobility market, enabling it to offer a seamless and convenient air taxi service to a broader customer base.
JoeBen Bevirt, founder and CEO of Joby, commented, “By combining Joby’s aircraft with Blade’s established network, we’re creating an unmatched foundation for bringing quiet air travel to market. Blade’s loyal flyers will be among the first to experience this new mode of transportation, and over time we look forward to making it even easier to access, integrated seamlessly into the apps and services people already use every day.”
The acquisition will continue Blade’s passenger operations as a wholly-owned subsidiary, led by its founder and CEO Rob Wiesenthal. Joby will integrate Blade’s network and customer base into its operations, aiming to leverage Blade’s existing infrastructure and customer loyalty to accelerate its market entry [1].
Joby Aviation is a California-based transportation company developing an all-electric, vertical take-off and landing air taxi. The company intends to both operate its fast, quiet, and convenient air taxi service in cities around the world and sell its aircraft to other operators and partners [1].
This acquisition comes with several forward-looking statements, including Joby’s ability to integrate the Blade passenger business and team, realize anticipated benefits, and launch its air taxi service. The company acknowledges potential risks and uncertainties, such as the ability to retain key personnel, realize anticipated benefits, and produce aircraft that meet performance expectations [1].
References:
[1] https://www.businesswire.com/news/home/20250829260425/en/
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