Viant Technology Initiated with Buy Rating and $15 Price Target by DA Davidson

Friday, Aug 29, 2025 4:05 pm ET1min read

DA Davidson initiates coverage on Viant Technology (DSP) with a "Buy" rating and a $15 price target. Analyst Tom White's recommendation provides fresh insights into the stock's potential. Recent ratings and price target adjustments from other analysts are also highlighted. The average target price for Viant Technology Inc is $19.50, with an average brokerage recommendation of 1.9, indicating an "Outperform" status. The estimated GF Value for the stock in one year is $10.75, suggesting a potential upside of 7.18% from the current price.

DA Davidson has initiated coverage on Viant Technology (DSP) with a "Buy" rating and a price target of $15. Analyst Tom White's recommendation provides fresh insights into the stock's potential. According to White, Viant's "competitively differentiated" technology for Connected TV advertisers and its compelling AI-powered product launch cycle are key drivers behind the bullish outlook [2]. Viant Technology operates a cloud-based demand side platform, which is a crucial component in the digital advertising ecosystem. The company's ability to provide differentiated technology and a strong product pipeline is seen as a significant advantage in the competitive landscape of advertising technology.

The analyst's report emphasizes Viant's competitive edge in the Connected TV advertising market, which has been growing rapidly due to the increasing adoption of streaming services. This growth presents a significant opportunity for Viant, as it continues to innovate and expand its product offerings. Investors are advised to closely monitor Viant's performance and the broader trends in the digital advertising sector.

Recent ratings and price target adjustments from other analysts also provide additional context. The average target price for Viant Technology Inc is $19.50, with an average brokerage recommendation of 1.9, indicating an "Outperform" status. The estimated GF Value for the stock in one year is $10.75, suggesting a potential upside of 7.18% from the current price.

References:
[1] https://www.marketbeat.com/stocks/NASDAQ/DSP/forecast/
[2] https://www.ainvest.com/news/da-davidson-initiates-coverage-viant-technology-buy-rating-15-pt-2508/

Viant Technology Initiated with Buy Rating and $15 Price Target by DA Davidson

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