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On August 29, 2025,
(VZ) traded with a volume of $0.65 billion, ranking 133rd in the market, as its shares rose 0.68% for the day. The stock’s performance was influenced by strategic moves in its prepaid services and international expansion.Verizon expanded its Simple Mobile and Total Wireless prepaid plans to enhance global connectivity for travelers. Customers now receive increased high-speed data, expanded international calling and texting capabilities, and improved roaming access. For example, the Simple Mobile $50 Unlimited World plan now offers unlimited data and calling to over 200 countries, up from 100 previously. Total Wireless plans also include added perks such as Disney+ subscriptions and extended roaming in 30+ countries. These upgrades aim to attract budget-conscious travelers and compete with rivals in the prepaid market.
The telecom giant also introduced Tracfone Freedom, a $45/month prepaid plan under its Tracfone Wireless brand, featuring unlimited talk, text, and data with no long-term contracts. The plan leverages Verizon’s 5G network and includes spam protection, targeting value-focused consumers. Additionally, Tracfone offers military discounts and international roaming in Canada and Mexico, further broadening its appeal.
Verizon’s focus on expanding 5G infrastructure and prepaid offerings reflects its strategy to retain customers amid competitive pricing from
and . While its stock has underperformed the broader industry by 16.8% over the past year, the company’s emphasis on affordability and global connectivity could bolster long-term growth. The recent product enhancements signal confidence in sustaining market share through customer-centric innovations.Backtest results indicate that Verizon’s stock has shown mixed momentum over the past 60 days, with modest improvements in earnings estimates. However, its forward price-to-sales ratio of 1.32 remains below industry averages, suggesting potential undervaluation relative to peers. Analysts have maintained a “Hold” rating, emphasizing the need for continued execution on network expansion and customer acquisition.

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