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Vera Bradley (VRA) reported fiscal 2026 Q3 earnings on Dec 11, 2025, with revenue dropping 11.7% to $62.25 million and a 3.4% reduction in net losses. The company narrowly missed EPS estimates but exceeded revenue forecasts.
Revenue

Vera Bradley’s total revenue fell to $62.25 million in Q3 2026, a 11.7% decline from $70.48 million in the prior year. Bags accounted for the largest share at $31.11 million, followed by Travel at $15.21 million. Accessories contributed $8.19 million, while Home, Apparel/Footwear, and Other segments generated $3.96 million, $1.82 million, and $1.97 million respectively.
Earnings/Net Income
The company narrowed its net loss to $-12.37 million ($0.44 per share) in Q3 2026, a 3.4% improvement from $-12.80 million ($0.46 per share) in Q3 2025. Despite the sequential reduction in losses, the EPS remains a significant drag on performance.
Post-Earnings Price Action Review
The strategy of buying
shares after its quarterly revenue increase and holding for 30 days showed a cumulative return of 7.76%, with an average annual return of 2.58%. This modest gain suggests the strategy aligned with the company’s performance and broader market dynamics.CEO Commentary
Executive Chairman Ian Bickley highlighted Q3 revenues of $62.3 million and emphasized sequential improvements in direct segment channels, including five months of positive comparable sales. Strategic priorities under “Project Sunshine” include refining product offerings, digital transformation, and organizational agility.
Additional News
Leadership Update: The CEO search remains ongoing, with no immediate replacement for interim CEO Ian Bickley. Key leadership positions, including the newly appointed Chief Brand Officer, are being fortified.
Collaboration Launch: Vera Bradley partnered with Anthropologie for a limited-edition holiday line, expanding its product appeal to new customer segments.
Operational Restructuring: The company announced a $5.9 million inventory write-down and $4 million media credit write-off, reflecting its shift toward heritage-inspired products and cost optimization.
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