Urban-gro shares surge 32.20% after-hours after merging with Flash Sports & Media to gain T20 cricket rights.

Monday, Mar 23, 2026 5:07 pm ET1min read
UGRO--
Urban-gro Inc. surged 32.20% in after-hours trading following the completion of its merger with Flash Sports & Media, which brought exclusive T20 cricket league rights—including the Lanka Premier League and T20 competitions in Malaysia and Zimbabwe—into a Nasdaq-listed public framework. The transaction, finalized as an all-stock deal, expanded urban-gro’s market reach into Bangladesh and the UAE, positioning the company to leverage institutional capital and enhance revenue streams through sports media and live events. This strategic move resolved prior compliance issues with Nasdaq requirements, including stockholder equity and bid price thresholds, and aligned with long-term growth trends in experiential media. The merger also triggered a reverse stock split in February 2026 to meet Nasdaq listing criteria, further stabilizing the company’s capital structure. The stock’s sharp rebound followed a year-long decline of approximately 85%, reflecting renewed investor optimism around the combined entity’s growth potential.

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