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Western Sydney's shopping centers have undergone a transformation since the first major shopping center, Roselands, was opened in 1965. These centers have brought community and nostalgia to rapidly growing suburbs, and have been marketed as bringing modernity and development to the region. Powerhouse Parramatta is currently collecting photos, memorabilia, and personal stories from the public to capture the social and cultural spirit of western Sydney's shopping malls from the 1970s to the early 2000s.

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