UniFirst Celebrates Legacy of Founder Aldo Croatti with People-First Strategy at Annual Founder's Day Event.

Wednesday, Jul 23, 2025 6:55 am ET1min read
UNF--

UniFirst Corporation celebrated its 24th annual Founder's Day with a leadership panel discussion on its founding Core Values - Customer Focus, Commitment to Quality, and Respect for Others. The event honored Aldo Croatti's legacy and introduced the Cynthia Croatti Leadership Award, which recognizes leaders who lead with vision, passion, and purpose. Team Partners were also recognized for their contributions through the annual Employee of the Year award.

UniFirst Corporation (NYSE: UNF), a leading provider of customized business uniform programs and facility service products, celebrated its 24th annual Founder's Day with a leadership panel discussion on July 23, 2025. The event focused on the company's founding Core Values—Customer Focus, Commitment to Quality, and Respect for Others—and honored Aldo Croatti's legacy.

The panel, moderated by Catalina Dongo, Senior Vice President of Human Resources, featured top executives including Steven Sintros, President and CEO; Kelly Rooney, Chief Operating Officer; Cynthia Croatti, Advisor and Board of Directors Member; and David Katz, Executive Vice President of Sales & Marketing. They discussed how these Core Values remain central to UniFirst's ongoing success and growth.

This year's event introduced the Cynthia Croatti Leadership Award, which recognizes leaders who lead with vision, passion, and purpose. The inaugural recipient was Ms. Croatti herself, whose guidance over the past four decades has been instrumental in UniFirst's success. She expressed gratitude for the recognition and emphasized her commitment to carrying forward her father's vision.

UniFirst also celebrated the exemplary contributions of its Team Partners through the annual Employee of the Year (EOY) recognition. Each location honored outstanding Team Partners who uphold the company's values and demonstrate extraordinary commitment to excellence. EOY recipients received a commemorative plaque, a thoughtful gift, and a bonus paid day off.

Steven Sintros, UniFirst President and CEO, highlighted the importance of the company's people and culture, saying, "What distinguishes UniFirst from our competition is our people and the culture we've built together. Congratulations to all our Employees of the Year for their outstanding contributions."

UniFirst also revealed the recipients of its higher-education scholarships, including the Aldo Croatti Scholarship and the Ronald D. Croatti Scholarship programs. These scholarships reflect the company's continued dedication to investing in its people.

For more information about UniFirst, visit [UniFirst Corporation](https://unifirst.com).

References:
[1] https://www.prnewswire.com/news-releases/unifirst-honors-aldo-croattis-legacy-through-a-people-first-lens-at-24th-annual-founders-day-302511665.html
[2] https://jobs.unifirst.com/job/buffalo/customer-development-representative/45421/83891099520

UniFirst Celebrates Legacy of Founder Aldo Croatti with People-First Strategy at Annual Founder's Day Event.

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