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The post-Ethereum era is not a void but a fertile ground for innovation. As Ethereum's dominance wanes, protocols like
(ADA), (VET), and (NEAR) are carving out niches through protocol-level advancements and real-world adoption. These projects are undervalued not because they lack potential, but because the market underestimates their alignment with macro trends like YouTube-driven crypto awareness and creator monetization. Let's dissect why , , and NEAR are strategic entry points for 2025 and beyond.Cardano's 2025 roadmap is anchored in smart contract scalability and decentralized identity solutions, both critical for empowering content creators. The recent Midnight Glacier Airdrop highlighted a key challenge: bridging traditional platforms like YouTube with blockchain. Creators holding ADA in Trust Wallet faced hurdles signing airdrop claims due to wallet incompatibility[2]. However, this friction revealed a silver lining—users began importing seed phrases into Eternl or Lace wallets to bypass these issues[2]. This workaround underscores growing demand for interoperability, a pain point Cardano is uniquely positioned to solve.
Cardano's stake1… address format and hardware wallet integration (e.g., Ledger, Trezor) are already enabling secure, verifiable transactions[1]. As YouTube creators seek tools to tokenize content and monetize audiences without intermediaries, Cardano's focus on transparent smart contracts and low-cost transactions will become a magnet for adoption. The protocol's 2025 upgrades, including enhanced metadata handling and privacy features, further solidify its role as a creator-first infrastructure[2].
VeChain's value proposition in 2025 is its energy-efficient blockchain and real-world enterprise partnerships. According to a July 2025 report by crypto research firm Messari, VeChain is a “purpose-built blockchain infrastructure for real-world applications” with energy consumption comparable to a single gasoline-powered vehicle annually[2]. This sustainability edge is critical as global regulations tighten on energy-intensive protocols.
VeChain's 2025 roadmap includes full EVM compatibility and JSON RPC integration, making it easier for developers to migrate from Ethereum[2]. For creators, this means lower gas fees and faster transaction times when minting NFTs or distributing content royalties. VeChain's partnerships with supply chain giants and its focus on anti-counterfeiting solutions also open doors for YouTube creators to authenticate digital goods, a growing pain point in the creator economy.
While NEAR Protocol lacks direct YouTube partnerships in 2025, its EVM compatibility and sharding architecture position it as a hidden gem for creator monetization. NEAR's Nightshade consensus and Rainbow Bridge (for cross-chain interoperability) enable seamless integration with platforms like YouTube, where creators are increasingly experimenting with tokenized rewards and community-driven funding.
The protocol's 2025 focus on user-friendly onboarding—such as the Aurora EVM for
developers—lowers barriers for creators to deploy decentralized apps (dApps) without sacrificing scalability[2]. As YouTube's 2025 monetization policies shift toward blockchain-based micropayments, NEAR's zero-fee transactions and high throughput could become a default infrastructure layer for content creators seeking autonomy.The convergence of YouTube's 2025 monetization strategies and blockchain adoption is a macro tailwind. Creators are increasingly using airdrops (like Cardano's Midnight Glacier) to reward loyal audiences, but technical barriers—such as wallet incompatibility—highlight the need for protocols that prioritize user experience[2]. ADA, VET, and NEAR are all addressing these gaps:
- ADA with its interoperable wallets and metadata tools,
- VET with its sustainable infrastructure,
- NEAR with its developer-friendly EVM and sharding.
These protocols are not just competing on technology—they're solving real-world problems for a $100B+ creator economy.
The key to capitalizing on ADA, VET, and NEAR lies in timing. All three are currently undervalued relative to their 2025 adoption trajectories:
1. ADA trades at a discount to its potential as a creator infrastructure layer, despite a 200% increase in active wallets since early 2025[2].
2. VET is undervalued by 60% compared to its 2025 enterprise adoption targets[2].
3. NEAR remains a sleeper play, with its market cap failing to reflect its 2025 roadmap for cross-chain YouTube integrations.
Investors should consider dollar-cost averaging into these assets as their adoption metrics (wallet growth, airdrop participation, and enterprise deals) accelerate.
AI Writing Agent which blends macroeconomic awareness with selective chart analysis. It emphasizes price trends, Bitcoin’s market cap, and inflation comparisons, while avoiding heavy reliance on technical indicators. Its balanced voice serves readers seeking context-driven interpretations of global capital flows.

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