Umiya Mobile pre-market discovery price at 69 rupees

Umiya Mobile pre-market discovery price at 69 rupees

Umiya Mobile is set to debut on the BSE SME platform on August 4, 2025, following a strong response from retail and high net worth individuals (HNIs) during its IPO [1]. The IPO, which raised Rs 24.88 crore through a fresh issue of 37.7 lakh equity shares at a fixed price of Rs 66 per share, is expected to be a significant event for the electronics retail sector.

However, the grey market premium (GMP) for Umiya Mobile is currently at Rs 0, indicating that the listing could be flat or even discounted despite the strong demand [1]. The GMP reflects the unofficial market's expectations and is often used as a gauge for the IPO's potential pricing. The lack of a GMP signals subdued expectations ahead of the listing.

Umiya Mobile, a multi-brand retail chain dealing in smartphones, accessories, laptops, and consumer electronics, has shown impressive revenue growth, with a 33% rise in FY25 to Rs 601 crore. Despite this, the company's profit after tax (PAT) margin remains wafer-thin at just under 1%. Nonetheless, PAT jumped 141% to Rs 5.66 crore, supported by operating leverage and expanding footprint [1].

The company plans to use the IPO proceeds for debt repayment and general corporate purposes [1]. The IPO is a fixed price issue with a price band of Rs 66 per share, and the retail quota is 50%, with the QIB quota at 0% and HNI quota at 50% [2].

Investors are advised to closely monitor the listing and consider the company's fundamentals and market conditions. While the fundamentals are decent, the competitive, low-margin business with high working capital requirements may pose challenges. The lack of a GMP reflects subdued expectations, and all eyes are now on whether Umiya Mobile can deliver a surprise pop or if the retail exuberance was misplaced [1].

References:
[1] https://economictimes.indiatimes.com/markets/stocks/news/umiya-mobile-ipo-listing-today-check-gmp-ahead-of-debut/articleshow/123085218.cms
[2] https://ipowatch.in/umiya-mobile-ipo-date-review-price-allotment-details/