Uber Freight Appoints Rebecca Tinucci as New CEO

Tuesday, Aug 12, 2025 12:56 pm ET1min read

Uber Freight has appointed Rebecca Tinucci as CEO, succeeding founder Lior Ron. Tinucci brings extensive experience from Tesla and Uber, where she developed partnerships across energy and mobility sectors to advance zero-emission goals. Under Ron's leadership, Uber Freight evolved from a startup to a global logistics platform managing over $20 billion in freight. Tinucci will make her first public appearance as CEO at Deliver 2025 in September.

Uber Freight has appointed Rebecca Tinucci as its new CEO, succeeding founder and former CEO Lior Ron. The appointment marks a new chapter in the company's evolution as an end-to-end enterprise logistics platform delivering integrated technology, services, and solutions across the supply chain [1]. Tinucci brings extensive experience from Tesla and Uber, where she developed partnerships across the energy and mobility sectors to advance zero-emission goals.

Tinucci's appointment comes as Uber Freight continues to grow under Ron's leadership. Over the past nine years, the company has evolved from a startup to a global logistics platform managing over $20 billion in freight under management (FUM). Under Ron's tenure, Uber Freight introduced innovations such as Uber Freight TMS, Exchange, Powerloop, and the recently launched Insights AI, redefining how technology can make supply chains smarter, faster, and more resilient for shippers and carriers [1].

Ron will transition to the role of Chairman and take on a new position as COO of Waabi, a company pioneering Physical AI starting with autonomous trucking, in which Uber is a major investor. This move underscores Uber's continued commitment to innovation across logistics and autonomous technologies [1].

Tinucci's first public appearance as CEO will be at Deliver 2025, Uber Freight's flagship customer event, scheduled for September. She brings deep expertise from Tesla, where she led the global charging organization, transforming it into a profitable, multi-billion-dollar business and spearheading industry-wide collaborations that set the North American standard for electric vehicle infrastructure [1].

References:
[1] https://finance.yahoo.com/news/uber-freight-appoints-rebecca-tinucci-150000153.html

Uber Freight Appoints Rebecca Tinucci as New CEO

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