Trump Media and Crypto.com Form $6.4B CRO Treasury Company via $105M Token Swap and SPAC Deal

Trump Media & Technology Group Corp. and Crypto.com have entered a strategic partnership to establish a cryptocurrency treasury company, focusing on a $6.4 billion reserve of CRO tokens. Under the agreement, Crypto.com will transfer approximately 684.4 million CRO tokens, valued at around $105 million, to Trump Media in exchange for 2.8 million shares of Trump Media stock and $50 million in cash. The new entity, Trump Media Group CRO Strategy Inc., will follow a model similar to that of Michael Saylor’s MicroStrategy, with the primary purpose of buying and holding cryptocurrencies as a core asset. The company is expected to list on Nasdaq under the ticker symbol MCGA [1].

The deal is structured as a SPAC merger involving Yorkville Acquisition Corp., with Yorkville contributing $200 million in cash and a $5 billion equity line of credit to fund the treasury. The firm will also issue $220 million in mandatory warrants. All shares held by the involved parties will be subject to a one-year lock-up period following the transaction’s completion [2].

This initiative marks a significant shift in Trump Media’s financial strategy, signaling a growing emphasis on blockchain-based assets. The company will integrate the CRO token into its ecosystem, including its Truth Social platform, potentially enhancing the token’s utility and visibility. The partnership also aligns with the Trump family’s broader expansion into the crypto space, building on previous collaborations, including proposed crypto-linked ETFs [3].

Since the announcement, the CRO token has seen a 25% price increase, reflecting strong market sentiment around the partnership. The move not only represents a financial investment but also a strategic positioning at the intersection of media, politics, and blockchain innovation [4].

The long-term success of the venture will depend on a range of factors, including the performance of the CRO token, regulatory developments, and the token’s adoption within Trump Media’s platform. The partnership highlights a growing trend of traditional media and political entities exploring digital assets as a means of diversifying their financial strategies [5].

Source:

[1] https://www.benzinga.com/news/25/08/47335391/trump-media-and-crypto-com-form-cro-treasury-company-in-105-million-token-deal

[2] https://www.reuters.com/legal/government/trump-media-cryptocom-launch-crypto-treasury-firm-via-spac-deal-2025-08-26/

[3] https://crypto.com/us/company-news/trump-media-cryptocom-announce-strategic-partnership

[4] https://www.investing.com/news/cryptocurrency-news/trump-media-and-cryptocom-form-strategic-partnership-93CH-4210919

[5] https://cryptoslate.com/trump-media-taps-into-cro-boom-with-massive-6-42b-acquisition-strategy/