Trump Media, Crypto.com Form $6.42B CRO Treasury Firm

Trump Media, Crypto.com, and Yorkville Acquisition Corp. have announced the formation of a new joint venture, Trump Media Group CRO Strategy, Inc., which is set to create a $6.42 billion digital asset treasury focused on the CRO token, a native asset of the Cronos blockchain ecosystem [1]. The new entity, resulting from a definitive business combination agreement among the three parties, will operate as a publicly traded company under the ticker symbol “MCGA” following its merger with Yorkville Acquisition Corp., a special purpose acquisition company (SPAC) [3].

The deal includes a substantial initial funding package of $1 billion in CRO tokens, $200 million in cash, $220 million from mandatory warrant exercises, and an additional $5 billion in equity line of credit provided by YA II PN, Ltd., a Yorkville affiliate [4]. The CRO token acquisition represents approximately 19% of the total CRO market cap at the time of the announcement [6]. This makes the new entity the first and potentially largest publicly traded CRO treasury company in history [5].

To reinforce the long-term commitment of all parties, Trump Media, Crypto.com, and Yorkville have agreed to a one-year lock-up period on their founding shares and warrants, followed by a three-year restricted release plan [8]. Additionally, YA II PN, Ltd. has entered into a backstop agreement to purchase Yorkville Acquisition Corp. Class A shares that shareholders may tender for redemption, ensuring stability without granting undue control [9].

Trump Media’s CEO, Devin Nunes, emphasized the strategic significance of the partnership, highlighting the company’s bullish stance on cryptocurrency and its vision for the future of the digital economy [11]. The partnership aligns with Trump Media’s broader mission to challenge big tech and support free speech through its platforms, including Truth Social, Truth+, and now, its new fintech initiative, Truth.Fi [12].

Crypto.com, led by CEO Kris Marszalek, has positioned the Cronos blockchain as a robust infrastructure for real-world applications such as instant payments and asset tokenization [14]. The collaboration with Trump Media and Yorkville is expected to enhance CRO’s adoption and visibility, further expanding Crypto.com’s ecosystem [15].

The formation of Trump Media Group CRO Strategy reflects broader trends in the crypto industry, where traditional media and institutional investors are increasingly integrating blockchain-based assets into their capital strategies [16]. Market reactions to the news have been positive, with CRO’s price rising approximately 25% following the announcement [17]. Trump Media’s shares also rose about 6.6% on the news [18].

The new company will be advised by Clear Street as its exclusive capital markets advisor, with legal support from DLA Piper and Skadden Arps [19]. The business combination is subject to shareholder approval and regulatory review, with Yorkville Acquisition Corp. planning to file a registration statement with the U.S. Securities and Exchange Commission (SEC) [20]. Investors and shareholders are encouraged to review the preliminary proxy statement and prospectus for detailed information regarding the transaction [21].

Source:

[1] title: Trump Media, Crypto.com Announce Strategic Partnership (url: https://crypto.com/us/company-news/trump-media-cryptocom-announce-strategic-partnership)

[2] title: Trump family crypto empire expands with Crypto ... - ABC News (url: https://abcnews.go.com/US/wireStory/trump-family-crypto-empire-expands-crypto-partnership-124990306)

[3] title: Trump Media Expands In Crypto With New Venture (url: https://deadline.com/2025/08/trump-media-crypto-cronus-venture-1236497894/)

[4] title: Trump Media Group CRO Strategy to Acquire $6.42 Billion for CRO Digital Asset Treasury (url: https://www.sec.gov/Archives/edgar/data/1849635/0001140****5032615/ef20054552_ex99-2.htm)

[5] title: Trump Media, Crypto.com to Build $6.4B CRO Treasury ... (url: https://www.coindesk.com/business/2025/08/26/trump-media-crypto-com-to-build-usd6-4b-cro-treasury-firm-cro-jumps-25)

[6] title: Trump Media Sets Up CRO Treasury Strategy With Crypto. ... (url: https://cointelegraph.com/news/trump-media-crypto-com-yorkville-launch-cro-treasury)

[7] title: Crypto.com's native token rallies 25% after new merger deal (url: https://finance.yahoo.com/news/crypto-coms-native-token-rallies-181149846.html)

[8] title: Trump Media, Crypto.com announce deal to form ... (url: https://www.reuters.com/legal/government/trump-media-cryptocom-announce-deal-form-crypto-treasury-firm-2025-08-26/)

[10] title: Trump Media, Crypto.com launch new crypto treasury firm via ... (url: https://finance.yahoo.com/news/trump-media-crypto-com-announce-143256643.html)